Like & Subscribe
Verified
Newsletter (Digital)
Welcome! I’m Natalie Jarvey and this is Like & Subscribe, a new standalone newsletter from Ankler Media dedicated to the creator economy. Each week I’ll bring you stories about the global impact of creators, as well as the companies that platform and amplify their content. Source
Actions
Media Outlet details
| Scope | National, Consumer |
|---|---|
| Language | English |
| Country | United States of America |
|
Similarweb UVM |
Request pricing |
|
Comscore UVM |
Request pricing |
Recent Articles
Search ArticlesSony Hiring a $500K YouTube Whisperer; Alex Cooper’s ‘Call Her Mommy Era Loading’
NEWSMAKERS Clockwise from top left: Sony is hiring a YouTube expert, Alex Cooper is making big moves, Travon Free (right) is producing an indie TV series and Marie Faustin is hosting a new show from First We Feast.
Spotify’s New Weapon Against YouTube: Twitch
WISE UP From left: Anthony Dabbundo, Sal Iacono, Joe House and Raheem Palmer on Monday’s inaugural Twitch livestream of Ringer Wise Guys. (Like & Subscribe illustration; screenshots) I wrote about LinkedIn’s creator boom, the podcast insiders hashing out new standards for the industry, creators launching scripted series on Instagram, how YouTubers’ shows and podcasts are faring on Netflix, and reps’ race to sign buzzy Love Island stars.
LinkedIn’s Big Creator Boom Has Just One Rule: Please Keep Your Day Job
(Like & Subscribe illustration; Andriy Onufriyenko/Getty Images) I wrote about the podcast insiders hashing out new standards for the industry, creators launching scripted series on Instagram, how YouTubers’ shows and podcasts are faring on Netflix, reps’ race to sign Love Island stars and creator M&A deal flow. I’m natalie@theankler.com Last week, LinkedIn announced a crackdown on AI-generated posts, introducing a “Seems like AI slop” button for users to flag material that feels too artificial.
What Counts As a Podcast — and How Should Podcasts Be Counted? An Industry Reckoning
(Like & Subscribe illustration; Douglas Sacha/Getty Images; Manusapon Kasosod/Getty Images) I wrote about creators launching scripted series on Instagram, reported on how YouTube creators’ shows and podcasts are faring on Netflix, covered reps’ race to sign buzzy Love Island stars and analyzed creator M&A deal flow.
Instagram’s Scripted-TV Boom Is Just Getting Started — and Outpacing YouTube
SOCIAL-FIRST SERIES From left: Friend Material, Brooklyn Coffee Shop and Mt. Mystic all launched on social platforms and have caught Hollywood’s eye. (Like & Subscribe illustration; screenshots) I wrote about how YouTube creators’ shows and podcasts are faring on Netflix, reported on reps’ race to sign buzzy Love Island stars, analyzed the robust creator M&A deal flow so far this year and covered Hollywood’s creator gold rush.
Netflix’s Creator Data Reveals the First Big Winners: YouTube Stars
STREAMING STARS From left: Danny Go!, Ms. Rachel, Mark Rober and Salish Matter have all hit big on Netflix. (Like & Subscribe illustration; image credits below) I wrote about reps’ race to sign buzzy Love Island stars, the robust creator M&A deal flow so far this year, which creators are winning with the 2026 World Cup, and Hollywood’s creator gold rush.
The 2026 World Cup’s First Winner: the Creator Economy
FLYING HIGH Erling Haaland returned to Norway with a taxidermied raccoon and tens of millions of new social media followers. (Jan Langhaug/NTB/AFP via Getty Images) I wrote about reps’ race to sign buzzy Love Island stars, the robust creator M&A deal flow so far this year, 2026 as the summer of reality TV and Hollywood’s creator gold rush.
‘Love Island’ and the 10-Day War to Sign the Stars
BRANDS AHOY! Love Island’s season eight cast, especially winners Trinity Tatum and Bryce Dettloff (center), should sail into social media success. (Like & Subscribe illustration; Ben Symons/Peacock via Getty Images) I wrote about the robust creator M&A deal flow so far this year, covered 2026 as the summer of reality TV and Ankler Media’s conversations and convenings at Cannes Lions and analyzed Hollywood’s creator gold rush.
The H1 2026 Creator Boom: Big Deals, New Players & Where Money’s Flowing
CREATING VALUE Clockwise from top left: Whalar co-CEOs Emma Harman and Jo Cronk, Byron Allen, Salish Matter, Jay Shetty and TBPN hosts John Coogan and Jordi Hays. (Like & Subscribe illustration; image credits below) I wrote about 2026 as the summer of reality TV, covered Ankler Media’s conversations and convenings at Cannes Lions, listed 14 must-meet power players at the fest, profiled YouTube daredevil Michelle Khare and analyzed Hollywood’s creator gold rush.
‘Summer House’ Scandal — and the Summer Reality TV Took Over
HOUSE PROUD “There’s a big long journey that we live in life, and to be able to capture these pivotal moments is highly relatable,” says Summer House and In The City star Lindsay Hubbard, center, with me (left) and Bravo & Peacock unscripted chairman Frances Berwick.