Martech Series
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MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs, and research reports.
The marketing technology universe continues to grow and grow. Marketers in every industry are constantly challenged to review their marketing technology and take actions to improve their martech stack. At MarTech Series our passion is understanding how marketers and businesses can get more from marketing technology. We help you avoid the pitfalls of modern marketing and make the most of the incredible opportunities enabled by martech.
Martech Series is published and promoted by iTech Series, a B2B publishing and marketing services company. We select our specialist Expert Authors for their in-depth knowledge and experience of specific digital channels and marketing techniques. Source
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Media Outlet details
| Scope | National, Trade/B2B |
|---|---|
| Language | English |
| Country | United States of America |
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Recent Articles
Search ArticlesTechEsperto Expands Beyond CRM to Build Connected AI, Web and Mobile Products for Growing Businesses
With more than 500 projects delivered across 30+ countries TechEsperto is bringing its deep CRM and systems-integration experience to mobile apps, web platforms TechEsperto, a software engineering and digital product development company with more than a decade of delivery experience, today announced an expanded focus on building connected mobile applications, web products, AI solutions and custom business software for startups, growing companies and enterprises.
IRI Announces Version 7 of the DarkShield Data Masking Tool
IRI has launched DarkShield v7, featuring 3X faster data masking, expanded PII discovery for MongoDB and PDFs, plus AI-powered face and signature obfuscation. IRI, The CoSort Company, today announced the release of DarkShield v7, another key upgrade to its enterprise data-discovery and masking platform.
Vertesia Brings its AI-Native Content Platform to Google Cloud Marketplace
New listing gives Google Cloud customers a streamlined path to manage enterprise content, prepare it for AI, and operate governed agents at production scale Vertesia, developer of a leading AI-native content platform, announced the availability of its platform on Google Cloud Marketplace. The listing gives Google Cloud customers a streamlined way to procure and deploy Vertesia’s platform, helping enterprises turn content-intensive processes into trusted, AI-powered workflows.
Haivision and Cyanview Partner to Deliver Integrated Advanced Camera Control on Falkon X4 Mobile Video Transmitter
Haivision, a leading global provider of mission-critical, real-time video networking and visual collaboration solutions, announced a new technology partnership with Cyanview, the Belgian company behind the industry-standard RIO camera control ecosystem.
Base44 Integrates Native Google Ads Campaign Management for App Builders
The Base44 marketing tools now span discovery, promotion, and acquisition, providing builders access to create a live Google Ads Performance Max campaign directly from the Base44 chat. Base44, the AI-powered platform that enables anyone to create production-ready applications using natural language, announced an expansion of its marketing tools with the launch of Google Ads Performance Max campaigns directly inside Base44’s chat or the dashboard.
Ataccama brings data trust to Apache Ossie, enabling AI agents to verify data quality before acting
Open-source converter helps AI agents understand what enterprise data means and whether it is fit for use, with trust signals that span source systems and data platforms Ataccama, the data trust company, will open-source a converter that carries governed business definitions and current data quality signals into Apache Ossie (Incubating).
HiveMQ Launches Platform to Turn Real-Time Manufacturing Plant Data into Operational Intelligence
New platform helps manufacturers reduce downtime, improve efficiency and replicate proven operational improvements from one plant across the enterprise HiveMQ announced the launch of HiveMQ Platform, a single system for manufacturers to connect, contextualize, analyze and act on operational data in real time. The industrial data platform for agentic AI brings data streaming, intelligence and governed action together, turning plant-floor signals into operational decisions as they happen.
State of AI Report: Only One-Third of Enterprises Using AI Are Putting Agents to Work
Enterprises have embraced AI, but access to and increased usage of AI tools are not yet translating into better project delivery. New research from Tempo Software finds that the delivery performance begins to diverge when organizations move beyond pilots and productivity tools to deploy AI agents that perform real delivery work.
BounceBack AI Launches to Turn Email Bounces into Revenue Opportunities
New AI platform identifies people behind hard bounces, tracks career moves, and helps companies reconnect with buyers when they are most open to new solutions BounceBack AI (www.bouncebackai.ai) today announced the launch of its AI-powered platform that transforms hard email bounces into actionable sales and marketing opportunities.
Velotix: Data Democratization Is the Next Competitive Frontier for Singapore’s Digital Economy
Velotix highlights how AI-powered data governance can help Singapore enterprises democratize data securely while maintaining PDPA compliance and control.