NBC Select
Online/Digital
At NBC Select (formerly Select), we want to help you upgrade all corners of your life, from your wellness routine to the tech and gadgets you rely on every day. Our mission is to provide our readers with high quality service journalism and comprehensive consumer advice so they can make informed decisions and choose the right products for their lives.
We create all our content without input from our commercial team or any outside third parties, and we pride ourselves on our journalistic standards and ethics.
Our shopping guides and recommendations are based on in-depth reporting and research that comprises interviewing experts in the field, tracking shopping trends and demystifying jargon and marketing language. Source
Actions
Media Outlet details
| Scope | National, Consumer |
|---|---|
| Language | English |
| Country | United States of America |
|
Similarweb UVM |
Request pricing |
|
Comscore UVM |
Request pricing |
Recent Articles
Search ArticlesBest of Wellness Awards 2026 - NBC Select
Our team spent two months evaluating hundreds of wellness products to uncover the best in each category. Our editors and staff took detailed notes on every product throughout this rigorous process, ensuring that only the top contenders made the final cut. We take a comprehensive approach to product evaluation. To earn a Best of Wellness Award, a product must meet our readers’ needs and enhance their daily lives.
These are the best-selling products that NBC Select readers couldn’t stop buying in 2025
As much as we love raving about our favorite products, we’re also intrigued by everything our readers add to their own carts. And what better way to reflect on (for better or worse) the trends, needs and patterns our readers gave into from the last 12 months than to narrow down the most purchased products of the year? Yes, that includes looking back at our coverage of Labubus, salmon sperm facials and onion shampoo, to name a few.
13 Cyber Monday Bestsellers from Apple, Crest and Waterpik
Black Friday may be over, and there's still time to shop some of the best deals of the year during Cyber Monday. Our shopping editors sorted through thousands of sales across retailers to find you the best discounts on travel, tech, home and more. I’ve covered deals and sales as a writer for NBC Select, so I know how to separate real deals from hype. Below, I gathered the bestselling products our readers added to their carts during Black Friday and Cyber Monday.
11 Bestsellers from Apple, Philips and Medicube
Black Friday is here, and this is the perfect opportunity to shop some of the best deals of the year. Our editors have sorted through thousands of sales across retailers to find you the best discounts on travel, tech, home and more. I’ve covered major shopping events like Prime Day as a writer for NBC Select, so I know how to separate real deals from hype.
This Black Friday deal might finally convince you to buy an Owala
I use my 32-oz Owala FreeSip every day, and right now it’s at its lowest price ever for Black Friday.Owala Black Friday is officially here, and if you’ve been waiting for a sign to finally grab an Owala water bottle, this is it. The 32-ounce Owala FreeSip just dropped to its lowest price ever. I’ve had mine for two years, and it’s easily become one of my most-used everyday items. You can get it today for 20% off.
NBC News
The most popular running shoe isn’t always the best — how to find your perfect pair
23 Bestselling Products of Amazon October Prime Day to Grab Now
Prime Big Deal Days are here, and this is the perfect opportunity to shop some of the best deals of the year. During the 48-hour sale, which is exclusive to Prime members, you can find major discounts on bestsellers across beauty, tech, home essentials and more.
The 13 Bestselling Amazon October Prime Day 2025 Products So Far
Prime Big Deal Days are here, and this is the perfect opportunity to shop some of the best deals of the year. During the 48-hour sale, which is exclusive to Prime members, you can find major discounts on bestsellers across beauty, tech, home essentials and more.
Everything Our Editors Bought During Amazon October Prime Day 2025
Prime Big Deal Days is here, and this is the perfect chance to shop some of the best deals of the year. During this 48-hour sale, exclusive to Prime members, you can find major discounts on wellness, tech, home and more. As shopping editors, we know a good deal when we see one. Below, I compiled a list of the sales that were so good, we couldn’t wait to clock out — we had to shop them from our desks.
Literally free money: October Prime Day even has deals on gift cards
Prime Big Deal Days is here, offering sales across categories like beauty, household essentials and tech during the 48-hour event, exclusive to Prime members. Some of the best discounts extend to gift cards, often available as Lightning Deals, which only run for a few hours and change throughout the day. Since they don’t last long, if you see a gift card deal you’re interested in, add it to your cart and check out quickly.