NBC Select

Online/Digital
At NBC Select (formerly Select), we want to help you upgrade all corners of your life, from your wellness routine to the tech and gadgets you rely on every day. Our mission is to provide our readers with high quality service journalism and comprehensive consumer advice so they can make informed decisions and choose the right products for their lives. We create all our content without input from our commercial team or any outside third parties, and we pride ourselves on our journalistic standards and ethics. Our shopping guides and recommendations are based on in-depth reporting and research that comprises interviewing experts in the field, tracking shopping trends and demystifying jargon and marketing language. Source

Actions

Share this page

Media Outlet details

Scope National, Consumer
Language English
Country United States of America
Similarweb UVMSimilarweb UVM Request pricing
Comscore UVMComscore UVM Request pricing

Recent Articles

Search

Best of Wellness Awards 2026 - NBC Select

| NBC Select
Our team spent two months evaluating hundreds of wellness products to uncover the best in each category. Our editors and staff took detailed notes on every product throughout this rigorous process, ensuring that only the top contenders made the final cut. We take a comprehensive approach to product evaluation. To earn a Best of Wellness Award, a product must meet our readers’ needs and enhance their daily lives.
Open in Who Shared Issue with article?

Do drugstore eye creams actually work? Dermatologists weigh in and share their tip recommendations

|
By Michelle Rostamian Verified
| NBC Select
Whether you’re struggling with dryness, puffiness or dark circles, the right cream can help address specific under-eye concerns — and some of the best formulas are at the drugstore. “The under-eye area has the thinnest skin on the entire body, making it incredibly delicate,” says Dr. Sarah Sung, a board-certified dermatologist in Seattle.
Open in Who Shared Issue with article?

The surprise hits that won over our editors and made their MVP list this year

|
By Kalohe Danbara
| NBC Select
As shopping editors who test hundreds of products every year, we’ve pretty much seen it all — or so we thought. Every year, there’s a few products that manage to exceed our expectations and keep us coming back for more. Below, I put together a list of products that took us pleasantly by surprise in 2025, whether that’s because we were naturally skeptical about the hype, they seemed too good to be true or they’re, simply put, odd.
Open in Who Shared Issue with article?

These are the best-selling products that NBC Select readers couldn’t stop buying in 2025

|
By Kalohe Danbara
| NBC Select
As much as we love raving about our favorite products, we’re also intrigued by everything our readers add to their own carts. And what better way to reflect on (for better or worse) the trends, needs and patterns our readers gave into from the last 12 months than to narrow down the most purchased products of the year? Yes, that includes looking back at our coverage of Labubus, salmon sperm facials and onion shampoo, to name a few.
Open in Who Shared Issue with article?

What do shopping editors buy during Cyber Monday sales? So far, these 21+ things

|
By Kalohe Danbara
| NBC Select
Cyber Monday is here, and you still have a chance to score some of the best deals of the year on tech, travel items and more. As shopping editors, we know a great deal when we see one — and sales are so good this year, we couldn't resist shopping them from our desks. Below, I compiled what our shopping editors have bought on sale so far. I’ll update this list throughout Cyber Monday, but many deals are already starting to sell out.
Open in Who Shared Issue with article?

13 Cyber Monday Bestsellers from Apple, Crest and Waterpik

|
By Kalohe Danbara
| NBC Select
Black Friday may be over, and there's still time to shop some of the best deals of the year during Cyber Monday. Our shopping editors sorted through thousands of sales across retailers to find you the best discounts on travel, tech, home and more. I’ve covered deals and sales as a writer for NBC Select, so I know how to separate real deals from hype. Below, I gathered the bestselling products our readers added to their carts during Black Friday and Cyber Monday.
Open in Who Shared Issue with article?

11 Bestsellers from Apple, Philips and Medicube

|
By Kalohe Danbara
| NBC Select
Black Friday is here, and this is the perfect opportunity to shop some of the best deals of the year. Our editors have sorted through thousands of sales across retailers to find you the best discounts on travel, tech, home and more. I’ve covered major shopping events like Prime Day as a writer for NBC Select, so I know how to separate real deals from hype.
Open in Who Shared Issue with article?

What do shopping editors buy during Black Friday sales? So far, these 15 things

|
By Kalohe Danbara
| NBC Select
Black Friday is here, and this is the perfect chance to shop some of the best deals of the year on tech, travel items and more. As shopping editors, we know a great deal when we see one — and sales are so good this year, we shopped them directly from our desks. Below, I compiled what our shopping editors have bought on sale so far. I’ll update this list throughout Black Friday and Cyber Monday, but many deals are already starting to sell out.
Open in Who Shared Issue with article?

This Black Friday deal might finally convince you to buy an Owala

|
By Georgea Hall
| NBC Select
I use my 32-oz Owala FreeSip every day, and right now it’s at its lowest price ever for Black Friday.Owala Black Friday is officially here, and if you’ve been waiting for a sign to finally grab an Owala water bottle, this is it. The 32-ounce Owala FreeSip just dropped to its lowest price ever. I’ve had mine for two years, and it’s easily become one of my most-used everyday items. You can get it today for 20% off.
Open in Who Shared Issue with article?

NBC News

| NBC Select
The most popular running shoe isn’t always the best — how to find your perfect pair
Open in Who Shared Issue with article?

NBC Select Journalists

Adams, Heather
Brown, Nikki
Fernandez, Cory
Godio, Mili
Heitman, Bethany
Malin, Zoe
Miles, Latifah
Morris, Ashley
Pai, Deanna
Rabinowitz, Harry
Swanson, Lauren