Nifty50Plus
Online/Digital
Nifty50Plus was launched with a mission to serve the 50+ crowd with news, information and inspiring content. This dynamic age group, currently comprising the Silent Generation, Baby Boomers and GenerationX, are active and at many different stations in life. Some of this group are well into their retirement and living their golden years as the matriarchs and patriarchs of their family. Others are empty-nesters and just thinking about retirement or recently started retirement, while others are still raising kids at home. This particular age group covers many working and living situations and is looking for specific journalism and content that help them navigate their world. Source
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Media Outlet details
| Scope | Consumer |
|---|---|
| Language | English |
| Country | United States of America |
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Similarweb UVM |
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Comscore UVM |
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Recent Articles
Search ArticlesFishnets & The Time Warp: How Tim Curry Corrupted Our Generation — in the Best Possible Way Original
If you’re of a certain age, you might remember sitting in a dark movie theater at midnight holding a loaf of bread without knowing why and looking confused as a friend whispers, “When they ask, “Are you a virgin?” don’t say yes!” It was your first showing of The Rocky Horror Picture Show.
Everything You Need to Know About Handwashing Original
Handwashing is one of the first hygiene habits we learn, and reminders to wash up seem to be everywhere — from bathroom signs to posters in clinics and restaurants. And for good reason: washing at the right times helps stop germs from spreading. But how often is enough, how long should you wash — and can you overdo it? We asked the experts. Read: How Often Should You Replace Your Toothbrush?
She Was Told Women Don’t DJ. Then Madonna Came Calling
“You’re Too Old For That” is a regular series that explores inspiring activities being pursued by those over 50 years old who feel you’re never too old to do what lights you up. When Tracy Young told people she wanted to be a DJ, the response was often immediate and dismissive. “Girls don’t do this.” For many women, that kind of comment becomes a stopping point. For Young, it became fuel. Today, Tracy Young is one of the most successful female DJs and remixers in music history.
Your Sleep Habits Could Be Aging Your Brain, New Study Suggests Original
Most of us know what a poor night’s sleep feels like the next day. You may wake up groggy, yawn through the afternoon and find it harder to think clearly or get things done. But poor sleep may leave clues that last beyond the following morning. A new study found that short sleep, frequent daytime napping and trouble sleeping were linked to a greater volume of white matter lesions, a possible sign of damage to the brain’s small blood vessels. Read: Brain Fog After 50?
Older Homeowners Are Getting Burned on Refinancing — Here’s How
Refinancing mortgages can be a good option for some older homeowners, as it can save them money by lowering interest rates and monthly payments, and potentially changing some of the loan’s features. Put simply, refinancing is replacing the old mortgage with a new one. This can also enable older homeowners to tap into their home equity to sustain their retirement,or start renovations. And the market is ballooning.
7 1980s Sitcoms That Prove TV Was Just Better Back Then Original
Before smartphones, social media, and endless streaming options, sitcoms brought families together at the same time every week. You gathered on the couch (after fighting over the best spot, of course), knew all the words to the opening theme songs, and spent 30 minutes with characters who felt like friends. And, oh yeah, you actually watched TV on a TV.
Your Pillow Has an Expiration Date — And You’re Probably Ignoring It Original
Most people know that sheets and pillowcases need regular washing. The pillow itself is easier to forget. Unlike sheets, it may not look dirty after months of use. And because it changes gradually, you may not notice it becoming flatter or less supportive. Or maybe you’ve noticed more neck or shoulder stiffness in the morning and that your pillow’s bounciness has been gone for months — or years — and thought it was fine. But no, a pillow does not last forever.
Dolly Parton Dies at 80: Her Music Made Her Famous, but That Was Only Half Her Story
Dolly Parton died yesterday at 80 years old. Her nephew and head of security for 20 years, Bryan Seaver, shared the news of her death in an Instagram reel. “I have imagined the heaviness of this moment, but haven’t truly felt it until now,” he said.
Loneliness and Memory Loss Are Linked — But a New Study Reveals a Twist Original
Many older adults find that life becomes quieter with age. The children have grown up, friends move away, retirement changes, daily routines or health problems make it harder to get out and about. So if you’ve ever been told to go out more, stay socially active or spend time with friends “to keep your mind sharp,” there’s good reason for that advice. A large European study found that older adults who felt lonelier tended to have worse memory than those who were less lonely.
Forget Bubble Baths: This Is What Self-Care Really Means After 50 Original
A new survey from Home Instead found that older adults who prioritized self-care also reported higher levels of happiness. Self-care is often framed as massages, bubble baths, meditation apps, and expensive wellness trends, but there’s much more meaning to it than that. For older adults, experts say that self-care can be much broader — and more practical.