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OPE+ The Power Equipment & Landscape Business News Source The outdoor power equipment industry is evolving; so are we. Announcing OPE+. We power equipment dealer and landscape business success. OPE+ mixes journalism, information gathering, education, and marketing to serve changing industries and help businesses grow. Built on years of experience serving the OPE and landscaping industries, OPE+ unites the editorial and marketing teams of OPE Business and Landscape Business magazines. These properties and the professionals who care for them – under the banner of EPG Brand Acceleration – have proven to be respected journalists, creative storytellers, business stewards, and connected marketers. Source

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Scope National, Trade/B2B
Language English
Country United States of America
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Loftness promotes McComas to chief operating officer

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By Brian Ethridge
| OPE+
Loftness Specialized Equipment has named Shannon McComas chief operating officer, the company announced. In the role, McComas will oversee day-to-day operations and work with executive leadership on strategic planning and operational initiatives across the company’s product lines. McComas joined the Hector-based manufacturer in 2024 and most recently served as vice president of sales and marketing.
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The spring rush: Turning seasonal stress into a strategic win

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By Brian Ethridge
| OPE+
By Brian Ethridge As the calendar shifts toward warmer weather, outdoor power equipment dealers and service shops across the country are bracing for the annual surge. For many, spring isn’t just the start of mowing season, it’s the trigger for mounting pressure. Backlogs pile up, parts run thin, technicians burn out and customers expect immediate turnaround the moment the grass begins to grow.
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Reputation Management in the Age of Online Reviews

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By Krystina Skibo Verified
| OPE+
A single online review can feel disproportionate. One frustrated customer posts a harsh comment, and suddenly it appears that the entire business is under indictment. In reality, reputation is cumulative. It is built over hundreds of transactions, not one. The challenge for independent retailers is managing digital perception with the same discipline applied to inventory, staffing and pricing. Reputation management is not defensive. It is operational.
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SiteOne Landscape Supply acquires Reinders

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By John Kmitta
| OPE+
SiteOne Landscape Supply has acquired Reinders, a fifth-generation, family-owned distributor of irrigation, agronomics, holiday and landscape lighting, and landscape supplies with 12 locations across Wisconsin, Michigan, Illinois, Indiana, Kansas and Minnesota. With more than 150 years of industry leadership, Reinders is known for its technical expertise, rapid on-site diagnostics, tailored product recommendations and industry-leading service from a team of highly trained professionals.
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Ariens, Gravely dealers gain new financing tools through Octane, Huntington partnership

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By Brian Ethridge
| OPE+
Octane Lending Inc. and Huntington National Bank announced a partnership with AriensCo brands Ariens and Gravely to provide a financing platform for outdoor power equipment dealerships and customers. The Huntington Bank Powered by Octane program allows Ariens and Gravely dealers to manage sales and financing through a single platform. The system is designed to streamline the purchase process from prequalification through closing.
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JCB rolls out two new compact machines

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By Brian Ethridge
| OPE+
JCB introduced two compact machines at The ARA Show 2026: the 250T compact track loader and the 25Z mini excavator. The machines are designed for rental companies and residential contractors working in compact equipment segments. The 250T compact track loader brings JCB’s single-arm boom design to the compact track loader size class. The company said the machine is intended to provide lifting capacity, maneuverability and transportability for common construction and landscaping tasks.
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OPE+ Under 40 Awards: Highlighting the leadership shaping the industry’s future

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By Brian Ethridge
| OPE+
By Brian Ethridge As the outdoor power equipment industry navigates workforce shortages, financial pressure and rapid change, OPE+ recognized five emerging leaders during the OPE+ Power Forum whose work is already shaping how the business evolves.
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Read Our March 2026 Issue

| OPE+
Welcome to the March digital edition of OPE Business magazine! The March issue of OPE+ highlights the next generation of leadership in the outdoor power equipment industry with the OPE+ Under 40 Awards and a candid roundtable from the OPE+ Power Forum. Dealers and manufacturers discuss workforce shortages, profitability pressures and the realities of running modern dealerships.
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Leadership changes announced at the American Rental Association

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By Brian Ethridge
| OPE+
The American Rental Association (ARA) has announced several leadership updates for its board of directors, including the installation of a new president and chair, the appointment of a president-elect and the conclusion of the outgoing chair’s term. Brian Richardson Installed as P… Sarah Wilper Named President-El… Robert H.
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New Holland Construction introduces electric machines, expands D-Series mini excavator lineup

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By Brian Ethridge
| OPE+
New Holland Construction introduced new electric equipment and expanded its diesel mini excavator lineup, adding several models aimed at contractors working in regulated, noise-sensitive or space-constrained jobsites. The company unveiled the E25X Electric Mini Excavator and C314X Electric Mini Track Loader while also expanding its in-house D-Series mini excavator lineup with five new diesel models: the E12D, E19D, E30D, E38D and E60D.
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OPE+ Journalists

Hansen, Glenn