Pet Food Processing

LVIV, UKRAINE — Kormotech brand Delickcious updated the chunk shape across three of its wet cat food recipes. Moving away from uniform, standardized pieces, the brand is transitioning to a more natural shape that visually resembles real meat, aligning with the modern expectations of pet parents. According to Kormotech, this decision was driven by an analysis of global trends, particularly the growing demand for maximum naturalness.

AMSERFOOT, NETHERLANDS — IQI Trusted Petfood Ingredients recently announced the appointment of Alana Brown as sales manager North America. Brown will leverage her background in R&D, quality, production and customer relations to strengthen IQI’s North American sales team. Brown brings a decade of experience in quality and R&D in the pet food industry.

WASHINGTON — An executive order signed by US President Donald Trump will allow his administration to develop and advance regenerative agriculture practices in cooperation with farmers in partnership with the Make America Healthy Again (MAHA) movement.

KANSAS CITY, MO. — In today’s highly scrutinized pet food market, ensuring product safety is not only a regulatory requirement but a critical driver of consumer trust and brand resilience. Food safety incidents can escalate rapidly, requiring swift, coordinated action across operations, quality assurance, legal and communications to protect pets and preserve business integrity.

MINNEAPOLIS — General Mills’ North America Pet business delivered sales and profit gains in the fourth quarter and full year, even as the company continued to navigate softer consumer sentiment, retail inventory shifts and elevated costs across its broader portfolio. Looking ahead, the company plans to lean on its pet food business, accelerating innovation and expanding distribution across cat, dog and fresh offerings.

LONDON — Pooch & Mutt has expanded its Raw range with the launch of freeze-dried treats and toppers, marking its official debut in the freeze-dried category and strengthening its position across functional feeding, treating and everyday pet wellbeing. Pooch & Mutt’s Freeze-Dried Raw range was created for adventurous appetites and instinct-led feeding.

Sure, choosing a sanitation strategy is about safety - but it’s also a decision that dictates your daily uptime and long-term labor costs. In high-volume food and beverage facilities, the debate typically settles between two methods: Clean-in-Place (CIP) and Clean-out-of-Place (COP). While the goal for both is a sterile environment, the mechanical requirements for the conveyor system are vastly different.

A clear understanding of sanitation strategies is key for the success of your production line.

CHICAGO — Just ahead of its fifth anniversary, Farm to Pet launched its first Reg CF crowdfunding campaign on StartEngine.com. Since its founding in 2021, Farm to Pet has grown from approximately $80,000 in first-year sales to more than $5 million in revenue in 2025, representing compound annual growth of more than 186%, according to the company.

ST. PETERS, MO. and HOLLAND, MICH. — Dog Treat Naturals and John A. Van Den Bosch teamed up to expand the availability of Dog Treat Naturals’ products across key markets in the United States. Dog Treat Naturals specializes in premium dog treats that support canine health and wellness. The company was founded by Trevor Cronin, whose dog Ruby struggled with a sensitive stomach and experienced issues with traditional dog treats.