SPINS

Is your brand visible in AI search? Most brands don't know.

Private Label was once a purchase to be embarrassed about, but that isn’t the case anymore. Now, consumers are increasingly turning to private label when doing their grocery shopping – why is that? In this session, find out who’s shopping private label, why they’re shopping private label and how a private label product can change the category landscape that it enters.

Innovation That Lasts webinar highlights what investors and brands can learn from today’s best-in-class innovation to guide strategic decisions. We examine how some food, beverage, and supplement innovations achieve sustained growth while others lose momentum. We will explore how category dynamics, consumer relevance, and execution influence innovation success. Annie Ritten Growth Consulting Manager No posts found

Available in pdf Download Beauty is no longer confined to what’s applied topically. In 2026, the category has expanded into a cross-store ecosystem spanning skin care, ingestible supplements, clinical aesthetics, and beauty tech, with Body Care alone approaching $100B and growing a steady 6.2% year over year.

Introduction One of the most important implications of AI-driven brand discovery is what it does to the competitive landscape. In traditional retail, the brands a consumer encounters are bounded by distribution, placement, and facing allocation. An emerging brand might have a great product and strong certifications, but without the shelf space, it remains invisible to most shoppers. AI removes that constraint entirely.

The snacking landscape continues to evolve as consumers search for not only indulgent snacks but also ones that are better for you. Protein, GLP-1s, seed oils, fresh snacking, the return of dairy, and so much more. In this session, we will dive into a summary of our latest report on snacking and hear from panelists (Better Sour and Rotten) on how the snacking category is changing.

Introduction There’s a version of your business that exists only in your reporting systems. Prices are where you set them. Promotions are executing as planned. Your items are on shelf, in the right stores, at the right time. Then there’s what’s actually happening at the shelf. These two pictures are rarely identical — and the gap between them is where margin leaks, competitive ground gets lost, and retailer relationships get harder to manage. For most commercial teams, the problem isn’t effort.

Available in pdf Download The grocery industry is changing fast. Shoppers are less loyal, more price-conscious, and making decisions across more channels than ever before. This report breaks down the forces reshaping how brands and retailers work together, from omnichannel commerce and personalization to AI and in-store execution, and what it takes to keep up.

Introduction For decades, product marketing in CPGhas been a diligent and loyal steward of marketing’s golden 5’Ps. Held up in every business school course, cereal boxes (or the like), and the brands behind them, taught clear lessons about how to engage customers based on Product, Price, Place, Promotion, and People.The physical shelf was the arena, and every brand knew how to compete. Then,starting in the early 2000s, brands entered a similar, but distinctly more complex, arena: E-commerce.

Available in pdf Download In grocery, everything begins and ends with the shopper in mind. Brands and retailers must work together to deliver seamless, personalized, and value-driven experiences at the right moment. Data powers these efforts by providing insights into shopper behavior, sales performance, competition, and operations, helping drive smarter decisions and stronger partnerships across the path to purchase.