Toptal
Blog
The Toptal Blog is the top hub for developers, designers, finance experts, executives, and entrepreneurs, featuring key technology updates, tutorials, freelancer resources, and management insights. Source
Actions
Media Outlet details
| Scope | National |
|---|---|
| Language | English |
| Country | United States of America |
|
Similarweb UVM |
Request pricing |
|
Comscore UVM |
Request pricing |
Recent Articles
Search ArticlesThe New Rules for Getting Hired in an AI-driven Job Market
AI is shrinking the entry-level job market and raising the bar for everyone else. Here's what workers at every career stage can do to stay competitive. AI is shrinking the entry-level job market and raising the bar for everyone else. Here's what workers at every career stage can do to stay competitive. Matthew is the Editor in Chief at Toptal, where he leads content development.
Inspire Action With the Power of Visual Storytelling | Toptal®
Audiences are overwhelmed. As information and messaging proliferate, people can’t keep up and they disengage. But visual storytelling—the practice of using images, design, and narrative together—can break through that mental fog.
How to Create and Test a RESTful API with Laravel 12 | Toptal®
Laravel 12 modernizes API development with cleaner syntax, streamlined tooling, and developer-first conventions. Learn to build, secure, and test RESTful APIs with best practices and minimal setup. Last updated: Feb 3, 2026 authors are vetted experts in their fields and write on topics in which they have demonstrated experience. All of our content is peer reviewed and validated by Toptal experts in the same field.
The Human Side of Cybersecurity: Lessons From Yahoo’s Director of Security GRC
Modern security leadership is no longer about jargon or checklists: it’s about trust, alignment, and people. Steven Asifo joins Zohra Ibrahimi to share how Yahoo approaches governance, risk, and compliance in a way that supports AI and innovation while protecting the business. Drawing on his background in both cybersecurity and public speaking, Steven explains why making security engaging, and understandable, is essential to driving adoption, reducing risk, and building resilient organizations.
Why Great Marketing Starts With Business Mastery: Insights From Lumivero
Tessa Barron, Chief Marketing Officer at Lumivero, argues that the key to great marketing isn’t technical mastery of channels or tools, it’s business acumen. In this episode of the Executive Guidance podcast, she shares why CMOs must deeply understand how their organizations create value, where growth comes from, and how customer behavior is evolving. With this foundation, marketing can move from a reactive service function to a proactive force that shapes business strategy.
Ask an AI Engineer: Trending Questions About AI
Having worked with data and technology across major industries like healthcare, energy, finance, and supply chains for more than a decade, Toptal AI developer Joao Diogo de Oliveira has a uniquely comprehensive perspective on the practical applications of AI. In the last six years, he has focused on AI and machine learning (ML), tackling the field’s most critical areas: prediction models, computer vision (CV), natural language processing (NLP), and large language models (LLMs) like GPT.
Heavy Computation Made Lighter: React Memoization
It’s critical for developers to create apps that function well. A one-second delay in load time can result in a 26% drop in conversion rates, research by Akamai has found. React memoization is the key to a faster client experience—at the slight expense of using more memory. Memoization is a technique in computer programming in which computational results are cached and associated with their functional input.
.NET on Linux: Not Just a Marketing Ploy
Discover Microsoft .NET’s cross-platform development capabilities by building a Dockerized ASP.NET and Entity Framework application on Linux. Last updated: Jul 29, 2025 authors are vetted experts in their fields and write on topics in which they have demonstrated experience. All of our content is peer reviewed and validated by Toptal experts in the same field.
The 10 Most Common JavaScript Issues Developers Face
At first, JavaScript may seem quite simple. Yet the language is significantly more nuanced, powerful, and complex than one would initially be led to believe. Many of JavaScript’s subtleties lead to a number of common problems—10 of which we discuss here—that keep code from behaving as intended. It’s important to be aware of and avoid these pitfalls in one’s quest to become a master JavaScript developer.
Next.js Rendering Techniques and Speed Optimization | Toptal®
Next.js offers far more than standard server-side rendering capabilities. Software engineers can configure their web apps in many ways to optimize Next.js performance. In fact, Next.js developers routinely employ different caching strategies, varied pre-rendering techniques, and dynamic components to optimize and customize Next.js rendering to meet specific requirements.