Vestoj
Journal
Vestoj is a forum where academia, the museum world and the fashion industry can work together and with active communication. We write about the cultural phenomenon that is fashion in a manner that opens up for dialogue between theory and practice in order to raise awareness for fashion as a cultural phenomena and field of research and cultivate an even greater understanding for the discipline. Vestoj will exist outside of seasonally-based trends and news-focused articles. Instead we aim to encourage and champion the critical and independent voice within fashion as well as absolute creative freedom. In order to ensure that we remain free in thought and action Vestoj will have no advertising. Vestoj focuses solely on sartorial matters, bringing together academia and industry in a bid to combine academic theory, critical thinking and a bit of good old fashioned glamour. Source
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Media Outlet details
| Scope | International |
|---|---|
| Language | English |
| Country | United Kingdom |
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| Frequency | Yearly |
| Accepts contributed content | Yes |
Recent Articles
Search ArticlesMagic Carpet Ride
When I moved to Glasgow a year ago, I moved to the country of carpeted floors. Every British home seems to own a carpet, and everyone seems to have an affinity for it too. These carpeted floors are everywhere. Finding them in pubs is normal – whether this entails the tartan floors of my local one or the customised floors at the pub franchise Wetherspoons, where each of their 800 locations across the UK is dressed in customised carpet designs, inspired by the history of the building.
The Clothes horse
Watch, as the mother breaks away from the herd, refusing to be tamed by her new role. The transition to motherhood, it seems, provokes a certain pragmatism in a once-wild woman. Her jewellery? Banished, since the delicate glimmer would be irresistible to magpie kids. Her white pants? Relegated, for the fabric itself seems to threaten, ‘I’ll get dirty, just you wait.’ Her heeled sandals? Exiled; wearing them would be akin to madness. So what rushes in where impracticality once joyfully made a home?
Fashionietzsche | Vestoj
The following dialogue is an excerpt from a chapter titled ‘Fashionietzsche’ from the forthcoming novel, tentatively titled Pretty. The dialogue is centred around a writer and academic, Jonathan, who has been asked to write for a celebratory volume on Martin Margiela. Jonathan is not interested in participating. Timo, a fashion consultant, attempts to change his mind. JONATHAN: I can’t do this. I can’t write anything about Margiela and his ‘deconstructed fashion’ right now. TIMO: Oh dear.
‘Elevate the human race, putting makeup on my face’
*Title taken from the 2018 song ‘We Appreciate Power’ by Grimes in Miss Anthropocene Fashion film platform SHOWstudio, founded by fashion photographer Nick Knight, launched an NFT project called ‘ikon-1’ on the 14th of December 2022. It was also showcased the following year at the Metaverse Fashion Week. ikon-1 doubles as the name for the project and its central avatar.
MAKE IT TILL YOU FAKE IT
When Demna sent Crocs down Balenciaga’s runway in 2017, this literal platforming of the aesthetically offensive shoe apparently elicited an audible gasp from the audience.1 I also couldn’t help rubbernecking. Something about this sartorial collision in class and taste crashing Paris Fashion Week felt unexpectedly familiar. Nostalgic even.
Joan Didion Wrote How She Dressed
For me, getting dressed in the morning is a process of trial and error, of play, of unfound potential in garments I’ve had forever but hadn’t thought to pair together. What do I want to say to the world today? How do I want my body to feel? When I create an outfit, I also create a story. As a natural outcome of my relationship with fashion in daily life, clothes remain the indisputable tool I turn to when telling a story. A thread I can’t stop myself from pulling.
Humanistic Luxury: Falling Short of Change
After the 2008 financial crisis, uncertainty bloomed surrounding the exposed corruption. Hedonism was out and social conscientiousness made its way into luxury. Opulent materials, precious gems, and sumptuous settings faded in favour of artisanal production, off-the-beaten-path provenance stories, and natural dyes derived from the wisdom of the Old World. Louis Vuitton’s campaigns from right before and after the financial crisis exemplify this transformation.
Period Piece: A Cambridge Childhood
Clothes were a major cause of rows, naughtiness, misery and all unpleasantness, right through my whole youth. The difficulties were caused, not only by best clothes, but by practically everything we wore. In her own way my mother took a good deal of trouble about dress, not only about her own, but about ours, too.
DRESSING WITH MOTHERS
Our mothers are quite alike. They were born in the same year and had kids around the same age, around the late 1980s and early 1990s. They both have hot temperament and many opinions, and hold onto the elusive quality called ‘good taste,’ whatever that means. They even kind of look alike: beautiful blonde women who enjoy getting dressed. And both of them are aware of the attention that they get for their impressive appearance. They know how to make an entrance and an exit, too.
Mending at the Margins
This article is based on a multi-sited ethnography with proprietors of everyday high-street launderettes with garment alteration and shoe repair services in a multi-racial London locale, my own neighbourhood of close to two decades. Flipping between theory and life writing through autoethnography, this project blurs the boundaries between work and (my) home, revealing how repair can be a generative lens to reappraise the skills, value, and agency of these workers.