WhatPackaging?
Verified
Online/Digital
WhatPackaging? is an essential reading for the packaging industry and is a labels and packaging extension of India’s leading printing magazine PrintWeek.
WhatPackaging? aspires to deliver relevant content covering all elements of the packaging supply chain – from design to print production and converting to packing and filling to warehousing and logistics, and retail.
WhatPackaging?’s target readership includes:packaging technologists at end-user companies, top executives at label, carton and flexible packaging converters, designers at branding agencies and managers at packaging and labeling equipment manufacturers and suppliers.
The content focus is packaging trends and innovations; end-user and converter case-studies; industry news, events and debates and new packaging designs and formats. The aim is to offer solutions via a range of industry expert articles from brands, customer and brands case-study covering equipment and technologies.
PrintWeek and WhatPackaging? are brands of Haymarket SAC. Source
Actions
Media Outlet details
| Scope | National |
|---|---|
| Language | English |
| Country | N/A |
Similarweb UVM
|
Request pricing |
Comscore UVM
|
Request pricing |
Recent Articles
Search ArticlesStudio Glyph, packaging design, and business impact
Pari Purohit founded Studio Glyph in 2014 in response to a gap she identified within the Indian design ecosystem. She believes that design plays an essential role in business impact — we find out how. Please sign in to continue reading. If you don’t yet have an account, you can register for free to unlock additional content. For full access to everything we offer, view our subscription plans.
Corporate gifting: The 48-hour turnaround
There was a period when corporate gifts were easily accommodated toward the end of the planning calendar. Someone in HR or administration would start planning festive hampers from September onwards; procurement would issue a tender in October, and by the first week of November, the boxes would be ready for delivery. The theory behind it can be found in the well-structured lines of a gifting budget. It is, however, no longer true in real life.
SLMG Beverages appoints Lagan Shastri as the CEO
SLMG Beverages, one of India’s leading Coca-Cola bottling partners, officially announced the appointment of Lagan Shastri as its CEO, effective 10 August. This landmark appointment signals the company's readiness to embark on its next major phase of strategic growth and global expansion. Shastri brings nearly three decades of deep commercial, operational, and general management experience across the beverages, FMCG, and consumer products sectors.
ELITe partners with Nike for PET fibre grade resins supply
Under a multi-year commercial framework, the company intends to offtake up to 15,000 metric tons of Loop resin, annually. The resin will be supplied from the upcoming manufacturing facility in India operated by Ester Loop Infinite Technologies (ELITe), the 50:50 joint venture between Ester Industries and Loop Industries. The prospective agreement marks a further commercial milestone for ELITe, coming on the heels of the earlier announcement with the global sportswear leader, Nike.
Rohit Dadwal: The most underutilised media asset in marketing…
During my recent visit to India I happened to get into a discussion on packaging and how that industry is evolving and the fact there is a lot more growth that is predicted than we would expect. Below are some of my thoughts on the same as a conversation starter. In India alone, marketers spend roughly USD 16–17 billion a year on advertising. Digital now takes almost two-thirds of that spend.
Nestle India elevates Jaikishan Gianani as head of procurement for South Asia
Nestle India has appointed Jaikishan Gianani as head of procurement for the South Asia region, effective 1 August 2026. He stepped into the regional leadership role to drive strategic sourcing, build supply resilience, and support the company’s growth ambitions across South Asia. Gianani joined Nestle in 2012 as a management trainee from SPJIMR, Mumbai, building a diverse career across procurement and supply chain operations over the past 14 years.
CII-IPP’s journey towards building a circular economy for plastic packaging
Five years since the launch of the India Plastics Pact, a voluntary business initiative managed by the Confederation of Indian Industry. It is a collaborative mindset that has developed among the 50+ signatories through the creation of a safe space for dialogue, knowledge-sharing, and collective action, based on scientific evidence and data.
India's carton industry presses for split from plastic waste rules
India's beverage carton makers and the brands that fill their packaging are lobbying regulators to carve out a separate waste-management category for their product, arguing that grouping cartons with multi-layer plastic packaging undermines recycling efforts for a material they say is overwhelmingly paper.
Pacmor joins GRA, adding Indian gravure cylinder expertise
The GRA has welcomed Pacmor Flexible as its newest member, adding an Indian manufacturer with expertise in gravure cylinder production and precision engineering to the association's expanding international network. Pacmor is a professionally managed flexible packaging manufacturer with more than 14 years of experience serving the food, non-food, pharmaceutical and pet food sectors. It operates manufacturing facilities in Rajkot and Indore supplying customers across India and international markets.
My Money: M(AI) Decisions — who should make the final call?
Artificial intelligence is making financial information easier to access, process and interpret. But for the panellists at Envision 2026, better access to information does not necessarily mean better financial decisions. The discussion focused on the role of human judgement, discipline and context alongside AI. Moderated by Mondkar, the panel featured Nikhil Naik, chief growth officer, AD Naik Wealth, and Nishant Pradhan, chief AI officer, Mirae Asset Investment Managers.