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Brian Honigman

(He/Him)
Philadelphia
As seen in: Fast Company, Hello Monday with Jessi Hempel, LinkedIn, Forbes, MSN, Business Insider, HuffPost, Reuters, The Wall Street Journal, Mashable, Adweek and
Covers:  marketing, freelance, social media, content marketing, public relations, business innovation, digital marketing, creators, creator economy, influencers, business leadership, and career development.
Career Freelancer, Marketing Consultant & Career Coach; Fast Co & Inc Columnist helping freelancers and marketers advance their careers.
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Brian Honigman’s Journalist Portfolio

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How CEOs are using LinkedIn to become their own brand ambassadors

How CEOs are using LinkedIn to become their own brand ambassadors

Fast Company — More leaders see the benefit of becoming LinkedIn influencers. CEOs of Novartis, Kickstarter, and Blavity Inc share how they get the most out of the platform.
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Going freelance full time in 2024? Here's how to make it work

Going freelance full time in 2024? Here's how to make it work

Fast Company — Whether you're new to freelancing or looking to make it a long-term career, here are 10 useful tips from those who have gone full time.
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LinkedIn influencers are a thing now-and brands like Intel and Hootsuite are courting them

LinkedIn influencers are a thing now-and brands like Intel and Hootsuite are courting them

Fast Company — Although the influencer community is still relatively small on LinkedIn, brands that partner with them say they make it easier to cut through the noise.
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Why companies like Nerf and Olipop are hiring TikTok creators to run their accounts

Why companies like Nerf and Olipop are hiring TikTok creators to run their accounts

Fast Company — Some brands are building a following by hiring TikTok creators to take over their accounts.
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Streaming video sites are opening a whole new world of virtual product placement

Streaming video sites are opening a whole new world of virtual product placement

Fast Company — Get ready to see a lot more product placement on streaming service like Prime Video-including products added with editing magic.
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How to get budding TikTok stars to hype your products, without paying influencer prices

How to get budding TikTok stars to hype your products, without paying influencer prices

Fast Company — Brands like Scrub Daddy are partnering with up-and-coming TikTok stars before they get big-and expensive.
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Should your brand take a stance on social issues? Here's how to decide

Should your brand take a stance on social issues? Here's how to decide

Fast Company — It can be challenging to decide which topics are appropriate to address or avoid altogether, sometimes leading brands to stay silent on anything remotely controversial.
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TikTok isn't a social media platform, according to TikTok

TikTok isn't a social media platform, according to TikTok

Fast Company — TikTok says it's more of an "entertainment platform." Experts chime in on how they view the app and why the definition matters.
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How Duolingo built a successful $250 million brand by being kind of a jerk

How Duolingo built a successful $250 million brand by being kind of a jerk

Fast Company — In a little over a year, the language-learning app has attracted more than 4 million followers on TikTok with its playful passive aggression.
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How 'Mobile First' Is Changing Enterprise Technology

How 'Mobile First' Is Changing Enterprise Technology

Forbes — The first thing many people see when they start their day is their phone. Mobile has become one of the primary ways of searching the Internet, viewing social networks and email, as well as one of the first touch points in a customer's experience with a business. This presents both an opportunity and a challenge for businesses.
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How Location-Based Social Networks Are Changing the Game for Businesses

How Location-Based Social Networks Are Changing the Game for Businesses

Entrepreneur Magazine — New trends that are altering the way brick-and-mortar companies do business.
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100 Fascinating Social Media Statistics and Figures From 2012

100 Fascinating Social Media Statistics and Figures From 2012

Huffington Post — Here are 100 of the most fascinating social media statistics and figures from 2012 that can help you better understand Facebook, Twitter, Instagram, Pinterest and Google Plus for the coming year.
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4 Ideas for Hosting Google+ Hangouts 'On Air'

4 Ideas for Hosting Google+ Hangouts 'On Air'

Entrepreneur Magazine — How to make the social network's video conferencing tool work for your business.
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10 Google+ Circles Marketers Should Follow

10 Google+ Circles Marketers Should Follow

Mashable — Follow these Google+ circles for insights about marketing, technology, digital branding, social media, and blogging.
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3 Niche Social Networks That Will Never Be Replaced By Facebook Or Twitter

3 Niche Social Networks That Will Never Be Replaced By Facebook Or Twitter

Business Insider — The unbeatable advantages of a niche social media network.
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4 Ecommerce Experiences to Learn From

4 Ecommerce Experiences to Learn From

Mashable — Here are four instances of innovative ecommerce experiences your business can learn from.
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How Mobile Improves the Retail Shopping Experience

How Mobile Improves the Retail Shopping Experience

Huffington Post — It's not a matter of will mobile be important for the future of your business, it's a matter of how you will adapt your business to meet the needs of the growing number of mobile consumers.
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Five Ways Small Businesses Can Make the Most of Facebook

Five Ways Small Businesses Can Make the Most of Facebook

Huffington Post — Why devote 10 minutes a day to Facebook? There are many reasons why, but most importantly Facebook can help strengthen your relationships with your customers. The smaller your business, the more important these connections can be to help keep your company thriving.
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5 Free Tools for More Powerful Pinterest Marketing

5 Free Tools for More Powerful Pinterest Marketing

Entrepreneur Magazine — Make the most of your Pinterest marketing campaigns without spending any money.
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How to Get Started With Facebook Offers

How to Get Started With Facebook Offers

Entrepreneur Magazine — Here are five ways to make the most of Facebook's latest advertising opportunity for businesses.
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3 Ways to Grow an Instagram Community

3 Ways to Grow an Instagram Community

www.socialmediaexaminer.com — Is your business effectively using Instagram? Are you making the most of your community on Instagram?
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10 Ways to Market Your Business With Foursquare

10 Ways to Market Your Business With Foursquare

www.socialmediaexaminer.com — Foursquare marketing: Learn how to use Foursquare to market your business.
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How GoPro Does Content Marketing Like a Pro [VIDEO]

How GoPro Does Content Marketing Like a Pro [VIDEO]

contently.com — How GoPro utilizes content marketing to strengthen their brand.
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9 Ways B2Bs Can Excel With Location-Based Social Media

9 Ways B2Bs Can Excel With Location-Based Social Media

blog.hubspot.com — How to make the most of location-based social networks if you're a B2B.
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