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I packed two S.O.L. survival kits for a remote kayaking excursion, and I'm glad I did. Here's why. Presented by S.O.L. Overnight whitewater kayaking trips require packing strategically. A lot of thought goes into how much the food, clothes, and safety gear we bring weighs. We also consider whether things are waterproof, how we will have to store them if not, and how often they will be used.
I’ve wanted to do a Grand Canyon rafting trip for as long as I can remember. A few years ago, I lent my parents my battered copy of The Emerald Mile, Kevin Fedarko’s brilliant telling of the Colorado River’s journey through the Grand Canyon. In it, Fedarko winds his way through the history of the Glen Canyon Dam and its inextricable link to the record-setting 1983 speed run through the canyon in the wooden dory that lent its name to the book.
If you’re planning a weekend camping trip and want to avoid the stress of putting together a menu and ingredient list, we’ve done it for you. Based on several popular meals prepared by our guides in Idaho, we put together a complete camping meal plan, including two breakfasts, two lunches and two dinners for four people. If you like to eat well, this menu shouldn’t disappoint.
This case study describes how Coca-Cola North America achieved the number 1 ranking in YouTube's Suggested Video list to help celebrate and reintroduce the mini can to millions of viewers. Carbonated soft drinks United States Strategy Brand: New Coca-ColaBrand Owner: Coca-ColaLead agency: Reprise MediaContributing agencies: EkoCountry: United StatesIndustry: Carbonated soft drinksChannels used: n/aBudget:... WARC subscribers can sign in to keep reading Not a subscriber?
As a journalist, you can create a free Muck Rack account to customize your profile, list your contact preferences, and upload a portfolio of your best work.
