Rice Farming
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Rice industry counters aromatic imports with U.S.-bred and grown jasmine-type rice varieties. Fred Zaunbrecher of Duson, Louisiana, has grown jasmine-type aromatic long-grain varieties for years, having harvested the newest, Clearfield CLJ01, the past two seasons. Although the U.S. rice industry will likely never be able to fully sway Asian-born consumers who favor Thai jasmine, Zaunbrecher says he is encouraged by U.S.