Aida M. Toro

As a freelance writer and copywriter with 8 years of experience, I specialize in crafting compelling, accurate content across a variety of platforms and purposes, including marketing collateral, website copy, product descriptions, and feature stories. With a deep passion for fashion and lifestyle topics, I stay ahead of industry trends and news, ensuring that my work resonates with modern audiences and delivers impactful results.

I hold a BA in Journalism from New Jersey City University (Class of 2012) and a Media Writing Essentials Certificate from The New School and Yellowbrick (2023), equipping me with a versatile skill set for creating content tailored to diverse media platforms and audiences.

Currently, I collaborate with Arezzo & Co.’s highly sought-after brands, Schutz and Alexandre Birman, as a freelance copywriter. In this role, I assist the e-commerce team by developing compelling product descriptions, email campaigns, and more. I also partner closely with the PR and Marketing teams to shape campaign language, press releases, and other materials that reflect each brand's unique vision and voice.

In addition to my work with Arezzo & Co., I contribute to several digital and print outlets, including Real Homes, Edible Manhattan, Hobnob Magazine, The House Magazine, NOW LA, and the C-Word. My stories cover a diverse range of topics, from fashion and food to mixology, art, and profiles of fascinating individuals. I thrive on collaborating with creative, dynamic teams and take pride in contributing to the success of innovative projects and initiatives.