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I was among the audience last week at the exchange4media Media Ace awards where industry stalwarts discussed the above topic, 'Strategy versus pricing: What is the future of the media pitches?' The conversations moved from creating rules of engagement to self-regulations to mocking the procurement teams at the clients’ end to even calling out names of clients on the basis of disagreements in the quantum of discounts being demanded versus offered.
As a journalist, you can create a free Muck Rack account to customize your profile, list your contact preferences, and upload a portfolio of your best work.