The smartphone has become a commodity to us. You don’t need to own the latest and most expensive model of all, but you are very likely to use a smartphone. There is even a small group that owns and uses a variety of smartphones. But don’t you feel that product innovation has stalled for a while? What was really new in recent years? Bigger display, smaller frame, better camera, stereo speakers, waterproof casings? All really nice but did they really change the game?