everyone talks about dial volume. 200 a day, power dialer, stack your lists. i've run campaigns doing 300 dials a day that came back with zero qualified conversations. i've also run campaigns doing 80 dials that booked 5-6 serious seller calls that same week. wasn't the dialer. wasn't the script. it was the list. what most investors do, and honestly most VAs too, is grab whatever list they can find. probate, absentee, pre-foreclosure, vacant, doesn't matter. dump it in the dialer and go.