One of the reasons I love AMC is that, as the underdog of American car manufacturers, and with limited funds for development and marketing, it consistently came up with a conversation-starter in the automotive arena. Case in point is this week’s spot, a 71 AMC Hornet SC 360, which I found at the Kenosha Homecoming event this past July. Introduced in October 1969, the Hornet replaced the Rambler American and was somewhat overshadowed by its platform-sharing corporate sibling, the Gremlin.
