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Ann Houlihan

As seen in: XBIZ World Magazine
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Articles by Ann Houlihan

Amazon: Adult Retailer Tips for Staying Vigilant

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By Ann Houlihan, Jay Moyes, Roberts Stones, Kim Airs
| XBIZ World Magazine Verified
We all know the complaint, “I can’t compete with Amazon!” Of course, you can’t. You’re not Amazon and you’re not trying to be. You have displays, testers and educated staff to help the customer buy the right product for them, not the trial-and-error method of Amazon. Below you’ll find tips to identify products and sellers on Amazon in order to validate your pricing and assure the customer. Knowing how to read Amazon, beyond the price, is key to communicating to in-store shoppers. We’ve all seen it.
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It’s Time for Adult Retail to Take Its Power Back

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By Kam Castle, Bhala Sada, Ann Houlihan
| XBIZ World Magazine Verified
Leaving the ANME January show, my colleagues and I were mulling over the state of the industry. We couldn’t put our finger on it, but something was missing. We were coming off holiday sales and should have been revved up and ready to rock and roll. Instead, the show ended with little fanfare and we all went back to ramping up for Valentine’s Day sales. Hints of coronavirus were floating about, but nothing too, too scary. We always go through the ANME flu and it’s bad.
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