Digital Media Journalist! Existing contributor for Social Media Today, Epoch Times, Business.com, Lifehack and others with a track record for web news. A former freelance writer for CBS Local Minnesota. Writing and reporting on the latest social media and business happenings.
Get the Word Out: Social Media Tools to Amplify Content Exposure in 2016
Technology has allowed us to connect, and work in ways never thought possible. Laptops continue to provide plenty of efficient solutions. The company IRULU is the digital and electronics outlet of USA111. The brand launched the SpiritBook 1 Pro laptop as dedicated United States (U.S) release with plenty of specifications, and features.
After a three year hiatus, Taylor Swift released her latest single titled “Look What You Made Me Do”. After the song dropped on August 29, it became the most watched YouTube video with 43.2 million views in a 24-hour period. The singer-songwriter will be releasing her sixth studio album called Reputation this November 10. The song has garnered plenty of success, and still picking up steam. A New York Times report confirms great performance to date with her hit song.
Social media platforms have radically altered how news is disseminated and shared. In the latest Pew Research Center survey, exactly 67 percent of Americans report consuming news on a social media platform for the month of August 2017. In comparison to 2016, users getting the news on a social media channel was 62 percent of U.S adults. This is an increase of five percent from the previous year, and this growth shows an influential role from social media sites.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".