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Articles by Anunay Mahajan
Digital Housekeeping: The Chore I Didn’t Know I Needed (Until My Laptop Begged for Mercy)
A few months ago, something strange happened. It was Sunday morning. Coffee in hand, I opened my laptop ready to take on the day — except what stared back at me was… chaos. 67 open tabs, a desktop resembling abstract digital art, and an inbox politely screaming with 4,392 unread emails. A classic case of: “Where did I save that file again?” The final straw?
Cooking Up Creativity
As a designer, I often find myself facing a challenging question: How do you explain the intricacies of design to someone who doesn’t dwell in the creative realm? The complexity of the design process can seem like an enigma, wrapped in layers of creativity and technicality. In these moments, I’ve discovered a secret recipe for clarity – a culinary analogy that turns the seemingly complex world of design into a delectable journey anyone can savor.
A Designer's Perspective
As a passionate user experience (UX) designer, I find myself captivated by the ever-evolving world of automotive Human-Machine Interface (HMI) and UX. Beyond the mechanical aspects, automotive UX holds a unique and critical place in the realm of design. In this article, I will embark on a creative journey to explore the importance of automotive UX, emphasizing its criticality over other product design UX.
Is the term second degree customer/user/client acceptable or easy to understand? What is a better alternative?
5 I am trying to describe a situation in which you design a product for a company, and they use it to engage with their customers. So from my own perspective, the company would be the primary (or first degree) customer, and the company's customers (or second degree) customer can be unambiguously described. And if the company provides a service to another company that also deals with their own customers then you can call it a third degree customer (and so on and so forth).
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