Aqua Finance is committed to helping dealers expand their businesses with fast, flexible financing options. For over 35 years, Aqua has collaborated with over 5,000 dealers across the United States, offering financing for water treatment systems, home improvement projects, HVAC, pools and spas, and recreational, marine, and Powersports products.
Aqua Finance’s mission is simple: to make financing easier, faster, and more accessible. By providing flexible payment plans, Aqua helps dealers close more sales and reach a broader customer base. Since its founding in 1986 in Wisconsin, Aqua has grown to serve dealers in all 50 states. Today, Aqua manages over $2.8 billion portfolio, serving over 365,000 active customers.
What makes Aqua Finance stand out is its commitment to offering flexible, tailored financing solutions. Instead of a one-size-fits-all approach, Aqua customizes its financing programs to meet each customer's unique needs and credit profile. This flexibility allows dealers to provide financing to a broader range of customers, which ultimately helps them grow their businesses.
Aqua Finance serves dealers in various industries, each with specific financing needs. Aqua provides low monthly payment options for water filtration, softeners, and whole-home solutions in water treatment, making clean water more accessible. In-home improvement, Aqua’s financing options help contractors offer homeowners affordable solutions for more extensive renovation projects. Aqua’s HVAC financing allows dealers to provide immediate options when customers need to replace systems unexpectedly. Aqua’s recreational marine and Powersports programs also offer dealers financing for high-ticket items like boats, trailers, and ATVs, helping customers make these purchases more manageable.
The financing process at Aqua Finance is quick and efficient. Dealers can submit applications through Aqua’s secure Dealer Portal, where they receive fast credit decisions and can complete the necessary documentation electronically. This streamlined process allows dealers to close deals swiftly while offering customers flexibility. Aqua also provides ongoing support and training to ensure dealers can make the most of their financing programs.
As Aqua Finance looks to the future, its focus remains on innovating and providing dealers with the tools they need to succeed. By offering accessible and flexible financing, Aqua Finance ensures that dealers can offer their customers the best possible options, helping them grow their businesses while delivering value to their clients. With its ongoing commitment to supporting dealers, Aqua remains a trusted partner for companies seeking financing solutions.
