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Audrey Zink

As seen in: WARC
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Articles by Audrey Zink

CDSS: Long Term | WARC

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By Tim Welsh, Audrey Zink, Blake Connelly
| WARC
Non-profit organisation the Canadian Down Syndrome Society (CDSS) empowered an entire community through a creative platform that allowed them to, literally, speak for themselves. Charities & voluntary organisations Canada Strategy Brand: Canadian Down Syndrome Society Brand owner: Canadian Down Syndrome Society Entrant company: Canadian Down Syndrome SocietyIdea creation: FCB TorontoMarket: CanadaSector: Charities & voluntary organisationsMedia channels:Websites...
Open in Who Shared Issue with article?

Canadian Down Syndrome Society: CDSS Long Term

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By Tim Welsh, Audrey Zink
| WARC
The not-for-profit organisation, Canadian Down Syndrome Society (CDSS), increased awareness for the Down syndrome community with several campaigns that encouraged the community to share information about their experiences.
Open in Who Shared Issue with article?

Canadian Down Syndrome Society: Project Understood

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By Audrey Zink, Tim Welsh
| WARC
The Canadian Down Syndrome Society (CDSS), a non-profit organisation in Canada, generated impressions and helped create meaningful change by collecting voice samples. Charities & voluntary organisations Canada Strategy Brand: Canadian Down Syndrome Society Brand owner: Canadian Down Syndrome Society Entrant company: FCBIdea creation: Glossy PR Toronto Market: Canada Sector: Charities & voluntary organisations Media channels: Email marketing, Social mediaBudget:...
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adidas: Runner 321

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By Audrey Zink, Tim Welsh
| WARC
Sportswear manufacturer adidas introduced the Runner 321 movement with the world's first sponsored athlete with Down Syndrome, Chris Nikic, to generate awareness and acceptance of neurodivergent athletes at the world's largest organised marathons, and challenge societal expectations of these individuals and what they're capable of within mainstream sport.
Open in Who Shared Issue with article?

CDSS: Project Understood

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By Tim Welsh, Audrey Zink, Blake Connolly
| WARC
A small charity in Canada, the Canadian Down Syndrome Society (CDSS) sourced voice samples from people with Down syndrome to enable the adaptation of Google's voice assistant technology, create meaningful change and positively shift public perceptions of the Down syndrome community.
Open in Who Shared Issue with article?
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