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Articles by Betty Noir
Burberry For Her Elixir and the New Protocol For Communicating Intensity
Burberry’s new flanker to its For Her pillar, For Her Elixir, exemplifies the same strategy for communicating the concept of “intense” as Gucci Bloom Intense – simple sweetness. This development direction is surprising and at odds with the common olfactory language for intense that the industry took decades to build.
Maison Mugham: Perfumes and Melodies of Azerbaijan
The new Azerbaijani perfume brand Maison Mugham, founded in 2020, was presented at the niche perfume exhibition Esxence '22 in Milan. Its founder, Eliza Akhundova, was a perfume connoisseur and collector for a long time before she decided, together with Mahmud Aliyev, to create an own brand with a national flavor.
Muelhens Rheingold: The Gold of the Rhine
Like many educated people of their time, the Muelhens loved music, so it is not surprising that at least two fragrances of their perfume brand were dedicated to opera. The first of them, Tosca, was destined for a long life and wide popularity, but now only specialists know about the second - this is Rheingold, named after Richard Wagner's opera "The Rhinegold", the first of the Ring of the Nibelung cycle.
First Niche Generation by The Spirit Of Dubai
by Sergey Borisov ( 1 comments ) The Spirit Of Dubai fragrances debuted in Europe at the Esxence-2015 event in Milan (see Sandra's announcement). This was the first attempt at creating a line of niche fragrances, undertaken by a fairly well-known company in the Middle East, Nabeel.
Montblanc Explorer VS Explorer Ultra Blue: Two Sides of the Aquatic Coin
As I attempted to explore in this Fragrantica article, the aquatic/oceanic genre (more or less synonyms of the same olfactory idea) does indeed take its inspiration from the sea (salty, transparent, vivacious) but has mounted its own note conventions (soapy florals, metallic woods, cottoned musks) that may not necessarily jump out as obvious choices to those unfamiliar with perfumery tradition.
Tiffany for Men: The First Masculine Cologne By Tiffany
by Sergey Borisov ( 4 comments ) I must admit that the heads of lovers of vintage fragrances work in a completely different way than most perfume users. What are ordinary people interested in? The latest new perfumes. The most fashionable fragrances. The sexiest scents. Fragrances on your favorite theme or component, maybe. What are the vintage heads interested in? First, second, third editions of the fragrance. Year of issue and batch. Name of the company that produced and distributed the fragrance.
Carambola: Sweet, Salty, Aquatic and Fresh
by Ítalo Pereira ( 6 comments ) Legend has it that in the distant past there were many moons during which the forest faced a long period of drought. The heat was so great that the rivers dried up and the trees that served as food for the indigenous people no longer produced enough fruits for the animals, too.
Velvet Tonka: The New Velvety Almondy Fragrance by BDK Parfums ~ Niche Perfumery ~ Fragrantica
by Sophie Normand ( 1 comments ) On June 22, 2021, BDK Parfums presented Velvet Tonka to the press. It's the fifth opus of the Matières Collection, which brilliantly explores the perfumer's palette with the desire to sublimate beautiful ingredients through powerful and refined creations. It's a new creation that plunges us into the heart of a tonka bean surrounded by almonds and orange blossom, composed by perfumer Alexandra Carlin (Symrise).
Prada Luna Rossa Ocean ~ New Fragrances ~ Fragrantica
Prada's collection of Luna Rossa masculine perfumes are named after the sailing boat and the "Red Moon" team, which participate in the competitions for the America's Cup. The fragrances of this line draw their inspiration from the world of extreme sailing, prestige, marine nature, and a passion for innovation and victory. The new edition, Prada Luna Rossa Ocean, is launching in summer 2021.
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