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In an environment of rising consumer expectations, it is critical for utilities to take an omni-channel approach to consumer engagement. Utilities need to go beyond paper and web alone and connect with customers via all available channels, including mobile. However, a recent Navigant report indicated that utility executives are not confident in their organizations’ mobile development capabilities.
As a journalist, you can create a free Muck Rack account to customize your profile, list your contact preferences, and upload a portfolio of your best work.