Brandon Hofer on Muck Rack

Brandon Hofer

(He/Him)
California
Covers:  Video Games and the industry surrounding them.
Editor at Gaming Target with over 15 years of experience. Freelance contributor at Wealth of Geeks. Experience with consulting work for the gaming industry.

Interview

What does it mean to be a journalist?

Taking the topic(s) that you are covering and disseminating the information to your target audience.

How do you prefer to be pitched on stories?

I prefer to be pitched through email.

What tools and software do you use to do your job?

My Windows PC, iPad, iPhone, Game consoles, Adobe Photoshop, Google Docs, and Word Press.

What's your favorite social network?

Professionally speaking, I've had the most success with Facebook, so that is my favorite. LinkedIn is a good resource as well though.

Why did you become a journalist?

To write and help spread the word about something that I am passionate about.

When's the best time to pitch you?

Mid-morning probably around 9-11 am Pacific as I'm trying to plan out my day of coverage.

What's your favorite drink?

Dr. Pepper

When you're not at a computer, where are you most likely to be?

Spending time with family and/or friends.

What's the most common misperception about your beat?

That if you cover the gaming industry you must play games all day.

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