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WHAT IS IT? ACT-PR is very simple. So simple it takes just 60 seconds to get started. Try it for yourself on the website – push the ‘start learning’ button. However, just because it’s easy to learn doesn’t mean it’s lightweight or not backed up by research. ACT-PR is based on Acceptance and Commitment Therapy (ACT), which has an evidence base on a par with CBT. The peer model is based on the ACT Matrix, which is a simpler training format.
As a journalist, you can create a free Muck Rack account to customize your profile, list your contact preferences, and upload a portfolio of your best work.