Is this you? As a journalist, you can create a free Muck Rack account to customize your profile, list your contact preferences, and upload a portfolio of your best work.
Claim your profile
Articles by Caitlin Hoeberlein
2022 Compliance Landscape for Recurring Subscription Programs | JD Supra
Businesses that allow customers to sign up for automatically renewing subscriptions must comply with a patchwork of state and federal regulations. The Federal Trade Commission (FTC) recently issued an Enforcement Policy Statement Regarding Negative Option Marketing (Enforcement Policy) that addresses recurring subscription programs.
FTC Issues Enforcement Statement on Recurring Subscription Programs and Dark Patterns
Key Takeaways: The FTC’s new Enforcement Policy Statement provides a roadmap for how the FTC may enforce against allegedly unfair and deceptive practices related to automatically recurring subscriptions. The Enforcement Policy Statement may indicate a more aggressive approach by the FTC toward recurring billing and subscription programs. The Federal Trade Commission (FTC) recently issued an Enforcement Policy Statement Regarding Negative Option Marketing (Statement).
California Passes Updated Automatic Renewal Law
United States: California Passes Updated Automatic Renewal Law 18 November 2021 by Amanda J. Beane , Jason Howell , Mark S. Goodrich , Caitlin Hoeberlein and Wonji Kerper Perkins Coie LLP To print this article, all you need is to be registered or login on Mondaq.com. Key Takeaways: On October 4, 2021, California passed an amended automatic renewal law that will require businesses to follow stricter cancellation and notice requirements for subscription-based products and services.
California Passes Updated Automatic Renewal Law
Key Takeaways: On October 4, 2021, California passed an amended automatic renewal law that will require businesses to follow stricter cancellation and notice requirements for subscription-based products and services. The updated law goes into effect on July 1, 2022. On October 4, 2021, California Governor Gavin Newsom signed into law an amendment to California’s existing automatic renewal law, which is already one of the nation’s strictest laws governing recurring subscription programs.
CARU Updates Children's Advertising Guidelines
United States: CARU Updates Children's Advertising Guidelines 14 September 2021 by Jason Howell , Amanda Beane and Caitlin Hoeberlein Perkins Coie LLP To print this article, all you need is to be registered or login on Mondaq.com. Key Takeaways: The Children's Advertising Review Unit has released new guidelines for children's advertising, moving beyond traditional TV advertising, to address a broader range of digital advertising issues.
Sustainability Advertising: Key Takeaways | JD Supra
Consumers and brands are well aware of the benefits of environmentally friendly products. A recent report found that nearly 89% of brands implementing sustainability initiatives see an improvement in brand reputation. However, brands should take care to comply with applicable state and federal guidance and legal requirements, as regulators, competitors, and class action attorneys continue to scrutinize eco-friendly marketing.
Congress Establishes New Copyright Small Claims Court | JD Supra
The Copyright Alternative in Small Claims Enforcement Act (CASE Act) was signed into law on December 27, 2020, as part of the Omnibus COVID-19 Relief Bill. The CASE Act establishes a completely new forum for resolution of small copyright disputes, the Copyright Claims Board (CCB), in which parties may voluntarily resolve copyright disputes in front of a three-judge panel of officers appointed by the librarian of Congress.
FTC and Glue Maker Reach $1.2 Million Settlement Over Deceptive “Made in USA” Claims
Key Takeaways: The FTC’s Enforcement Policy on S. Origin Claims and related compliance guide apply to advertising of “Made in USA” or similar U.S. origin claims, including manufacturer advertisements of private label products to trade customers who will later market and sell such products under retail brand names.
NAD Recommends Modifications to Blueland’s Environmental and Comparative Claims
Key Takeaways: Marketers should strive to advertise the specific environmental product benefits that are well-supported in order to avoid communicating an overbroad “general environmental benefit” claim that cannot be supported, consistent with the FTC’s Green Guides. Environmental claims and comparative advertising claims are subject to scrutiny by regulators, competitors, and consumers, so consult with legal counsel when developing such claims.
NAD Refers Implied COVID-19 Claims to FDA and FTC When Marketer of Dietary Supplement Fails to Respond to Inquiry
Key Takeaways: Marketers should continue to ensure that all health claims are supported by competent and reliable scientific evidence. While the scientific community’s understanding of COVID-19 is still relatively new, marketers should be particularly careful making any express or implied advertising claims related to COVID-19. NAD continues to monitor and challenge misleading health claims related to COVID-19. NAD will refer these claims to the FTC and FDA as needed.
Show More
loading
Actions
Is this you?
As a journalist, you can create a free Muck Rack account to customize your profile, list your contact preferences, and upload a portfolio of your best work.Get in touch with Caitlin
Contact Caitlin, search articles and posts on X, monitor coverage, and track replies from one place.
Learn more about Muck Rack