1 INTRODUCTION As the nonprofit sector increasingly attracts a workforce with a broad array of motivations, managers must become more adept at tailoring each person's work experiences to their motivational profile. This approach enacts long-standing research from organizational psychologists regarding the need to match a person to their job, guided by the understanding that if one's needs are met, satisfaction and performance will increase (Maslow, 1943; Verquer et al., 2003).
