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Articles by Carson Booth
HUMAN STACK vs TECH STACK
Balancing tech with the human touch in hotels is key. While tech offers efficiency and digital conveniences like self-booking, mobile check-ins, and AI-enabled services, it can't replace the unique, empathetic service from staff. They provide memorable experiences and connections that tech can't mimic. The goal is to use technology to enable, not replace, human interaction, at the right moment in the guest journey.
What are the future talent needs in hospitality technology?
The rapidly changing hospitality tech stack for hotel groups/brands develops the need for different skill sets inside corporate IT teams. While still managing legacy platforms, vast new areas of expertise are being created around managing SaaS, data storage & security, API connectivity, payment gateways, and more. However, the problem is that these new skill sets are also in high demand by other industries.
What are the future talent needs in hospitality technology?
The rapidly changing hospitality tech stack for hotel groups/brands develops the need for different skill sets inside corporate IT teams. While still managing legacy platforms, vast new areas of expertise are being created around managing SaaS, data storage & security, API connectivity, payment gateways, and more. However, the problem is that these new skill sets are also in high demand by other industries.
How COVID has accelerated the mobile-first shift in on-premises F&B | By Carson Booth – Hospitality Net
One clear result of the coronavirus pandemic is an accelerated shift of consumer behaviour towards mobile-first experiences. This shift began years ago with the release of mobile email and phone technology that came with ubiquitous internet access. Seemingly overnight, being always connected created a new world of access to instant information and productivity tools, while untethering ourselves from our desks, and changed our way of interacting with the world.
How COVID has accelerated the mobile-first shift in on-premises F&B | By Carson Booth
How COVID has accelerated the mobile-first shift in on-premises F&B | By Carson Booth February 15, 2021 at 2:10 AM Tags: Travel, Carson Booth 135 people like this. Like Source: http://www.hospitalitynet.org/news/154000320/4102984.html Copyright © 2014-2021 by BlogLikes.com All Rights Reserved.
What is a data platform and how does it work in hospitality? | By Carson Booth – Hospitality Net
Click here to view the full The HOTEL Yearbook Special Edition - Technology 2020. About SnapShot Founded in 2012 with the vision to build hospitality's premier data platform independent of any brand or software provider, SnapShot is now one of the largest hospitality data processors in the world, managing transactional data of over 6,000 independent and branded hotels worldwide, with over 45 different connected PMS systems, and growing.
Big Data and the Need for a Data Strategy | By Carson Booth – Hospitality Net
Big data. We've all heard and talked about it. Big data is a major component of every industry and hospitality is not an exception. Knowing how to recognize and utilize big data to your company's advantage unlocks great amounts of power. However, having access to data is one thing, but to maximize big data, it needs to be actionable and clearly defined in a detailed data strategy. Take children for example - we all have been a child and many of us have raised one.
Data, Data and More Data - The Most Valuable Currency in Hospitality
By Carson Booth With massive amounts of data now available to hotels, it’s safe to say that all future technologies will rely on data and integrations. The need for an independent system to collect and connect all existing data for hotels has become inevitable. Enter the data platform, but what does that mean and how does it work for hotels? Data analytics. Data intelligence. Harmonized data. Big data.
Her future will be tougher than my past
We humans have always dealt with new technologies, and for the most part, we have welcomed them because they have made our lives easier, better, longer, healthier, more enjoyable…. But 17 years into 21st century, the sheer pace of technological change is absolutely dizzying – and only likely to accelerate even more, causing disruptions and upheavals in every part of our lives.
Artificial Intelligence (AI) is Checking Into Your Hotel
AI will become embedded and ubiquitous, and in the pocket of every associate and guest. Are you ready? By Carson Booth, Vice President, Global Property Technology (Starwood) at Marriott International Some industries remain stubborn and resistant to change by not embracing new technology as fast as others.
Artificial Intelligence (AI) is checking into your hotel
Some industries remain stubborn and resistant to change by not embracing new technology as fast as others. However, over the last few years, the hospitality industry has seen dramatic technology changes with the sudden maturing of suppliers as a result of consolidation and larger more sophisticated supplier entrants, competing hospitality business-model entrants that leverage technology as a platform, and technology strategy changes as a result of brand management company consolidations.
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