Hijabi + Hair campaign. Yes, you are reading it right. L’Oréal just introduced their new hair ad across all social media platforms and when I saw it, I was absolutely thrilled! For the very first time, the brand featured a hijabi – Amena Khan, a British beauty blogger, model, and the co-founder of Ardere Cosmetics. Khan is part of the new L’Oréal Paris Elvive World Care Campaign where she joins a diverse line up of women and men to promote the message that people are “Worth It”.
