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Articles by Chiara de Castro
The Magazine Archives - adobo Magazine Online
FactSet calls out generic AI with ‘Fluent in Finance’ brand push Airways launches first ever in flight gaming showdown powered by Starlink Insight: Andreas Krasser, CEO of DDB Group Hong Kong on the Importance of Creativity Brand & Business: The IdeasXMachina Group of Hakuhodo is a masterclass in balancing method and madness People: Driving Disruption — Pauline Pangan’s Mission to Bring Businesses to the 21st Century through AF Digital True Grit: The Real Dirt on IdeasXMachina’s Founder and...
Art: Martha Atienza’s Equation of State — Using Island Technology and Video to Illuminate the Effects of Climate Change in Bantayan’s Communities - adobo Magazine Online
The topic of climate change as a pressing global issue has been dominating conversations across mediums in the last couple of years, but there are those who have been wrestling with the palpable effects on the environment and manifesting these questions in their work longer and way ahead than many of us.
Culture: How Weaving Has Preserved and Evolved the Fabric of Maranao Society, From the Eyes of its Community Leaders - adobo Magazine Online
MANILA, PHILIPPINES – Two years after the war in Marawi, its craft communities continue to rebuild their lives and homes through their exquisite heritage products. As seen at recent trade shows such as Manila FAME and the Philippine Arts and Crafts Fair, the highly coveted brassware and woven textiles have not only helped the Maranao community recover but also reconnect with their cultural identity.
Swipe Write: Unpacking Ideas and Visualizing Scripts – Meet Belle Mapa, Best Pitch Winner from the Swipe Write Film Writing Workshop - adobo Magazine Online
Mentored and facilitated by two industry powerhouse names, Moira Lang and Monster Jimenez, in a span of three days, all the participants went home with valuable insights and first-hand industry lessons to kickstart a career in film. But two lucky attendees emerged from the workshop with a bit more. Get to know Belle Mapa, a storyteller and writer for Edukasyon.ph, and Kylle Columna, a Computer Science undergrad at UP Manila.
adobo FOI 2019: How to Stay Relevant in a World with Faster Tech Obsolescence According to Microsoft Philippine's Bon Moya
MANILA, PHILIPPINES – What does the panda bear have to do with digital transformation? Microsoft Philippines‘ National Technology Officer Richard Bon Moya says the panda bear, despite being universally loved and recognized for its cuteness, is not what today’s businesses in the Philippines should emulate.
adobo FOI 2019: Astrophysicist-turned-Data Scientist Reina Reyes on “How Space Connects Us All and Impacts Our Daily Lives”
Home Events adobo FOI 2019: Astrophysicist-turned-Data Scientist Reina Reyes on “How Space Connects Us... Throughout the 20th and 21st centuries, the idea of outer space had always been this frontier that would define the extent of human capacity — and just how far we have come as a civilization.
adobo FOI 2019: Dondi Gomez on “Working Together to Spread the Joy of Eating to Everyone”
Home Events adobo FOI 2019: Dondi Gomez on “Working Together to Spread the Joy... With over 1,200 stores as the No. 1 Fast Food Restaurant in the Philippines, today’s generation may easily view Jollibee Foods Corporation like any successful behemoth corporation — such a giant must’ve always been a giant. It’s easy to forget the humble beginnings of large companies, especially when they’re taking over the world by storm.
adobo FOI 2019: Patrick and Rachel Renucci on Revolutionizing the Philippine Rice Industry through Collaboration, Technology, and Data-Driven Research Methods - adobo Magazine Online
Home Events adobo FOI 2019: Patrick and Rachel Renucci on Revolutionizing the Philippine Rice... MANILA, PHILIPPINES – The couple behind @chenyiph, Rachel & Patrick Renucci, who revolutionized the PH rice industry on creating a sustainable business that takes care of Mother Earth + community while still being profitable.
Swipe Write: Opening Oneself to the World of Filmmaking – Meet Kylle Columna, Best Pitch Winner from the Swipe Write Film Writing Workshop - adobo Magazine Online
Mentored and facilitated by two industry powerhouse names, Moira Lang and Monster Jimenez, in a span of three days, all the participants went home with valuable insights and first-hand industry lessons to kickstart a career in film. But two lucky attendees emerged from the workshop with a bit more. Get to know Belle Mapa, a storyteller and writer for Edukasyon.ph, and Kylle Columna, a Computer Science undergrad at UP Manila.
Arts & Culture: City of the Future – French Writer Benoît Peeters in Manila to Award Filipino Comic Creators - adobo Magazine Online
Home Uncategorized Arts & Culture: City of the Future – French Writer Benoît Peeters... What will Manila look like in 30 years? “Manila 2019–2050: City of the Future” is a series of events organized throughout 2019 by the Embassy of France to the Philippines.
Arts & Culture: “From Obscure Cities to Futuristic Cities” — French Comics Auteur Benoît Peeters Gives a Glimpse of His Award-Winning Graphic Novel - adobo Magazine Online
Home Philippine News Arts & Culture: “From Obscure Cities to Futuristic Cities” — French Comics... The acclaimed French comics writer and novelist Benoît Peeters will be visiting Manila this November 25–26, 2019 to award Filipino comic creators, as well as for the launch of an exhibit “From Obscure Cities to Futuristic Cities” based on his award-winning comics series, “Les Cités Obscures”.
Arts & Culture: It's (UNESCO) Official! Cebu Joins Roster of Creative Cities Around the World
In an official statement published online on Wednesday, October 30, 2019, the United Nations Educational, Scientific and Cultural Organization (UNESCO) headquarters announced the 66 new UNESCO Creative Cities for 2019, of which the Philippines’ Cebu City is included.
Art & Culture: Inscapes — A Retrospective by Agnes Arellano Celebrating 36 Years of Artistic Practice - adobo Magazine Online
Spanning over 36 years of practice, Filipino sculptor Agnes Arellano brings together her “inscapes”, selected sculptural works that explore themes of motherhood, sexuality, and the paradoxes of life and death, male and female, and yin and yang.
Brand & Business: #HeadsTogetherForTheBetter – Head & Shoulders Spearheads Beach Cleanup and Packaging Innovation With Recycled Plastic - adobo Magazine Online
Home Philippine News Brand & Business: #HeadsTogetherForTheBetter – Head & Shoulders Spearheads Beach Cleanup and... Last October 3, Head & Shoulders led 45 volunteers in collecting trash from the sandy shores of Subic Bay in partnership with The Plastic Solution Philippines.
Design: Bearing the Torch - Product Designer and Metal Sculptor Daniel dela Cruz on the Official Torch for the 30th SEA Games and Designing for Purpose - adobo Magazine Online
Preparations are well underway as the Philippines stands poised to host the 30th Southeast Asian Games this year, from November 30 until December 11. This will be the country’s fourth time to host the tournament; the first was in 1981, followed by a return in 1991, and the last in 2005. 11 countries will be participating in 56 multi-sports games — the most number of games in the tournament’s history — set to take place in different venues spread across 23 cities in Luzon.
Inside the whimsical world of Robert Alejandro
MANILA, PHILIPPINES - We are sitting in the middle of Robert Alejandro's creative studio one morning , finding refuge from the torrential downpour. Filled with objects that were made or gifted with love, all sparking joy and nostalgia, the room coaxes the ease of being in an old friend's home.
Design: From Storybooks to Theme Parks — The Whimsical World of Illustrator & Designer Robert Alejandro - adobo Magazine Online
We are sitting in the middle of Robert Alejandro’s creative studio one morning, finding refuge from the torrential downpour. Filled with objects that were made or gifted with love, all sparking joy and nostalgia, the room coaxes the ease of being in an old friend’s home.
True Grit: The Real Dirt on IdeasXMachina's Founder and CEO Third Domingo
Third Domingo is scarfing down a bowl of cooked bamboo under a tree, in the middle of a farm, somewhere in Central Luzon. No, this is not a countryside scene for an ad or a film, though it has all the ingredients for one. The skies have parted, offering a friendly truce by warm sunlight after last night’s tantrum of a thunderstorm.
Brand & Business: New Tricks, Old Dog – Introducing the Roadmap to Provill 3.0 - adobo Magazine Online
With over three decades’ worth of award-winning work in producing ads for the largest corporations in the country, the OG of Philippine prod houses has no plans of slowing down. Neither are they kicking back and basking in the familiar, as one might expect from such an industry behemoth as Production Village. Why not stick to their guns, their tried-and-tested ways, the formula that’s worked for an industry pioneer, you might ask.
Events: 'Cannes You Feel Awards Tonight’ — A Hilariously Satirical Night of Pitches, Creative Briefs, and #BuhayAhensya Feelings with Theater Improv Group, Badly Put - adobo Magazine Online
Client Presentations. Never ending iterations. Over overtime. Campaign of the Year. Surely, you’ve heard it all; the notoriously competitive industry of advertising that practically defined the 20th century in which a career is considered as high pressure as one in the stock market (or a boiler room).
People: In the Business of Changing People’s Minds - Brandie Tan on His Journey to Becoming a Hall of Fame Inductee of the Creative Guild of the Philippines | adobo Magazine Online
Home Philippine News People: In the Business of Changing People’s Minds – Brandie Tan on... Words by Chiara de Castro MANILA, PHILIPPINES – Brandie Tan is known as the Executive Creative Director of J. Walter Thompson and is lauded for his work in the industry spanning nearly two decades, garnering over 200 local and international awards—including Gold and other metals at D&AD, Clio, Adfest, Spikes Asia, One Show—and most recently, inducted in the Creative Guild Hall of Fame.
People: Patrick Cabral and Crafting an Intricate Life of Commitment to Mastery
Words by Chiara de Castro & photos by Jether Dane Guadalupe “I am not a minimalist.” Patrick Cabral tells me this, as I make a sweeping survey around his apartment: the place is neat, but far from sparse. At a glance, it’s evident that the young artist, as well his wife, Camy Francisco–Cabral—also an accomplished artist—likes things, whether it’s coveting them, collecting them, or making them.
People: Patrick Cabral and Crafting an Intricate Life of Commitment to Mastery
Home >> Philippine News >> People: Patrick Cabral and Crafting an Intricate Life of Commitment to Mastery PHILIPPINE NEWS People: Patrick Cabral and Crafting an Intricate Life of Commitment to Mastery adobo magazine, June 11, 2019 | 8:21pm Words by Chiara de Castro & photos by Jether Dane Guadalupe “I am not a minimalist.” Patrick Cabral tells me this, as I make a sweeping survey around his apartment: the place is neat, but far from sparse.
People: The Intricate Life of Patrick Cabral
Patrick Cabral tells me this, as I make a sweeping survey around his apartment: the place is neat, but far from sparse. At a glance, it's evident that the young artist, as well his wife, Camy Francisco-Cabral-also an accomplished artist-likes things, whether it's coveting them, collecting them, or making them.
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