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Articles by Chris Volney
Area Development Magazine
Cover Story Features Annual Report Ranking Departments
Pratt & Whitney Expands Columbus, Georgia, Production Operations
How Georgia Power’s Proprietary Tools and Data Analytics Are Reshaping Site Selection in Georgia How to Spot a Community That’s Ready for Your Investment The Geography of Packaging: Why Location Strategy Matters More Than Ever Why Industrial Developers Are Turning to On-Site Energy American aerospace manufacturer Pratt & Whitney plans to expand its operations in Columbus, Georgia. The $200 million project is expected to create 15 jobs.
Navigating Generational Differences in Location and Workplace Strategy
Four generations are currently represented in the workforce: Baby Boomers, Gen X, Millennials, and Gen Z. Each of these cohorts has been shaped by world events and changes in technology that drive differences in where and how they prefer to work. As employers compete to attract and retain top talent, these generation gaps have real-world impacts on how companies develop their location and workplace strategies.
Commentary: Metros With Solid Prime Workforces Garner Significant Investment
The leading metros ranking aligns closely with many of the U.S. locations that the CBRE location strategy consulting team sees rising to the top of our clients’ shortlists for active site selection requirements. Our clients on the office-side are seeking to identify net new locations for hiring that will position them as an “employer of choice” with the ability to attract and retain a market’s top talent.
Shifting Priorities: How Companies Are Navigating the Post-2020 Hiring Landscape
The ability to attract and retain quality talent is typically the key determinant behind a company’s current and future success. While the COVID-19 pandemic hasn’t changed this, it has shifted the overall talent landscape, forcing employers to evaluate new talent geographies in different ways. This piece explores the various talent-related factors employers are using to determine where to hire and how their prioritization of these factors continues to change.
Talent-Based Location Strategies
As the U.S. economy continues its recovery from the impacts of the COVID-19 pandemic, employers are encountering an increasingly difficult talent landscape fraught with challenges related to the attraction and retention of the talent upon which their business relies. This is particularly true for the most advanced technical job roles. Amid this environment, companies are relying on their site selection consultants to develop talent-based location strategies that help ameliorate these challenges.
35th Annual Survey of Corporate Executives Commentary: Labor Costs, Taxes/Incentives, Quality of Life Taking Priority - Area Development
Pre-pandemic, labor costs were always a primary consideration for our clients, but availability of quality talent typically outweighed the cost factors. Since the onset of the pandemic, we’re seeing a rebalancing of these priorities, where companies are increasingly cost-conscious, thus putting more of an equal priority on both factors. This has led many clients to look at more emerging U.S. markets and international locations (particularly Canada) to find greater cost savings.
“Future-Proofing” Corporate Location Decisions in Uncertain Times
Site selection has traditionally focused on analyzing and comparing markets based on their current — and sometimes historical — capacity to support a corporate end user’s organizational objectives. More recently, a fundamental shift is under way where clients are challenging their consultants and candidate communities to also provide assessments of future market conditions, particularly surrounding talent.
The 3 Cs of successful site selection: company, culture, and community
Dan Foster, Senior Managing Director at Newmark Knight Frank and Chris Volney, Senior Director, CBRE Labor Analytics, spoke with Area Development about the less tangible site selection factors, such as local culture and quality of place, at our Miami Consultants Forum.
Advanced Manufacturing Disrupts the Location Process
Broadly speaking, advanced manufacturing can be defined as the inclusion of new, more efficient manufacturing methods enabled by technological innovation. The adoption of technology-driven automation in manufacturing has been omnipresent since the dawn of the Industrial Revolution, but the rapid pace of advancements — especially around robotics, artificial intelligence (AI), and 3-D printing/additive manufacturing — is changing the industrial landscape faster than ever before.
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