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Over the past decade, businesses have harnessed the power of “big data” to unlock new possibilities and enhance their analytical capabilities. Today, those businesses must accelerate those capabilities by moving beyond experimentation with analytics toward mature investments and capabilities, or risk losing a competitive edge. A mature data analytics strategy is critical to deriving the most value from data, but many organizations struggle to get it right.
As a journalist, you can create a free Muck Rack account to customize your profile, list your contact preferences, and upload a portfolio of your best work.