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Dana Holmes on Muck Rack

Dana Holmes

(She/Her)
Middle Village, New York
Covers:  Health, wellness, cooking, family, toys, kids, babies, shopping, gifts, pets, pregnancy, weddings, gardening, travel, product testing, affiliate, branded, sponsored, and sustainability.
Doesn't Cover: Finance, business, sales, B2B
Seasoned creator of digital lifestyle editorial, branded, sponsored, and revenue focused affiliate ecommerce content. CNN Underscored, TKWW, IAC, HuffPo, etc.

Interview

What was your first job as a journalist?

South Tampa News as a community profiles reporter and photographer.

Have you ever used a typewriter?

yes

What tools and software do you use to do your job?

gdocs, CMS, APStyle, clearscope, dropbox, photoshop

Who do you wish followed you?

Everyone!

Why did you become a journalist?

I love sharing knowledge and helpful information with people who may not even know they need it — until they see it.

What advice can you offer to aspiring journalists?

Don't give up and space out a few rounds of edits before turning in an article. A clean, organized article will get you more work!

When's the best time to pitch you?

morning

What's the worst pitch you ever got?

Are you accepting articles with monetized links in them?

What's your favorite drink?

water

When you're not at a computer, where are you most likely to be?

outside

Aside from your own, what's your favorite publication to read?

New York Magazine, Condé Nast Traveler, Harvard Business Review, Better Homes & Gardens, New York Times

What's the most common misperception about your beat?

A good 25 product article takes an hour to write. This is false.

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