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Articles by Dave Fastuca
8 founders share how to spring clean your marketing strategy
If you began the year strong with your marketing strategy but over time have lost some momentum, plans have evolved, or you simply need a creative boost, it might be time for a strategic spring clean. David Fastuca, Entrepreneur’s Organization Melbourne Communications Chair, sat down with eight startup founders to learn why reviewing your marketing approach can reinvigorate your efforts and align them with current trends and audience expectations.
Rushing to lodge your tax is a mistake warns CPA Australia
As tax season approaches, CPA Australia is advising Australians to take a cautious and deliberate approach to filing their tax returns.According to CPA Australia’s spokesperson Gavan Ord, rushing through tax returns can lead to mistakes that may delay refunds or necessitate re-lodging.
The one thing all small biz struggles with-and how to fix it
Finding hiking later in life changed not just my world but how I do business. When a girlfriend asked if I’d hike the Larapinta Trail back in 2022, I was unfit and unprepared. But I researched it, trained hard, did it—and what I found along the way is business is a lot like hiking, writes Katrina McCarter. You have to be prepared for random things you can’t see around the corner. You have to take the lead and take risks. The downs inevitably lead to ups.
Leave old tax return habits in the past and level up EOFY efficiency
For many small trades businesses, the end of the financial year (EOFY) tax return process is a nightmare. Pushing paperwork to the side for “later” always results in a frantic scramble as June 30 approaches. This habit of postponing is typical among tradies—but it’s got to stop, writes Dan Pollard, founder, Fergus. According to research from Fergus, many tradies are still stuck in the dark ages.
Are you making these four sales mistakes?
Securing new deals is essential for business success. Yet, growth expert David Fastuca explains that many business owners make critical mistakes that hinder their ability to attract and close new deals. According to Fastuca there are five common mistakes that could be costing you valuable opportunities. By understanding and addressing these errors, you can improve your chances of winning new deals and boosting your bottom line.
These 4 mistakes are losing you customers and new deals
Securing new deals is essential for growth and success. Yet, many businesses make critical mistakes that hinder their ability to attract and close new deals. explains sales expert Dave Fastuca. So let’s explore the importance of new deals and highlight five common mistakes that could be costing you valuable opportunities. By understanding and addressing these errors, you can improve your chances of winning new deals and boosting your bottom line.
5 science-backed ways to boost your productivity
Do you want to enhance your productivity and make the most of your day? By incorporating science-backed strategies into your daily routine, you can boost your productivity, accomplish more, and lead a more fulfilling life. High performance coach Andrew May shares five science-backed strategies that leading CEOs use to achieve goals more efficiently – and that anyone can adopt. 1.
Why we need to better understand self-employed Aussies
We rightly honour and respect people for the livelihoods they carve out and the contribution they make to workplaces and the economy. But what is often missed as a vital and valued path to meaningful livelihoods and economic contribution is self-employment, writes Australian Small Business and Family Enterprise Ombudsman, Bruce Billson. Even our formal statistics miss what self-employed people are, by focusing on what they are not – i.e. ‘non-employing businesses’.
Ignore disability inclusion and miss out on money and talent
Image: Disability advocates and entrepreneurs, Lisa Cox, Zoe Simmons and Natasha Price We live in a world slowly embracing difference. Changes to equal opportunity legislation and diversity and inclusion policies within organisations are about creating a fair and equitable playing field for those who often felt unheard and unrepresented. While we have come a long way, many gaps still need to change to truly say everyone has a voice, especially in business and employment, writes Annette Densham.
How to choose the right marketing channel for a new business
So, you’ve started a new business, you’ve made a few sales through word of mouth and now you’re ready to start growing. Selecting the most suitable marketing channel is really important for small businesses. Not only could the best choices completely transform your life, but poor choices can be catastrophic (no pressure!), writes small business marketing expert Amy Miocevich.
Marketing masterstroke: Why is the new Barbie movie suddenly everywhere?
Move over, Avengers and Star Wars – there’s a new blockbuster in town! In a world where nostalgia reigns supreme, Barbie has decided to make her mark on the silver screen once again and her movie marketing team has hit the ground running, writes David Fastuca, co-founder of GrowthForum.io. With its irresistible charm and quirky characters, the new Barbie movie is taking over cinemas across the globe faster than Ken can change his outfit.
Success, reinvented: How Dave Fastuca pioneered a new path in education
Picture this: You’re at the helm of a thriving tech startup, riding the crest of success, and yet, something’s missing. A passion, a drive, something beyond the world of technology. This is my journey, from tech entrepreneur to taking a leap of faith to reinvent myself as an education visionary, writes GrowthForum.io co-founder Dave Fastuca. These words couldn’t be more fitting for my story.
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