David Shane PR is an established public relations strategist in Los Angeles, California, whose career has spanned over two decades, making notable contributions to global media and entertainment industries. Renowned for his expertise in issues management, corporate positioning, and strategic communications, he has effectively guided major organizations through complex public relations challenges.
Born and raised in Philadelphia, Pennsylvania, David grew up in a family that highly valued education and perseverance. He pursued his education at the University of Pennsylvania, obtaining a Bachelor of Arts in Communications. The university experience gave him a robust understanding of communication theories and practices, which have been crucial throughout his professional life.
David's professional journey began in the early 1990s when he started as a researcher in the Political Unit at CBS News in Washington, D.C. He later expanded his media skills as an Assignment Editor and Field Producer in Philadelphia, contributing significantly to the network's operations.
In 1999, David took on a pivotal role at Comcast in Philadelphia. Initially appointed Director of Communications, he established a regional corporate communications model that would later be adopted across the company. His success in this role led to his promotion to Vice President of Communications and Original Programming in 2001, where he was responsible for a division generating $8 billion in annual revenue and managing 18,000 employees.
David Shane PR's achievements at Comcast opened the door to further opportunities, such as his role at ICM Partners in 2005, where he served as Senior Vice President of Corporate Communications. His responsibilities there included overseeing global media relations and government affairs and supporting the agency's philanthropic initiatives.
In 2008, David transitioned to the technology sector by joining Hewlett-Packard as Vice President of Global Corporate External Communications. In this capacity, he managed corporate external communications, including M&A communications and digital strategy, effectively handling communications for nearly $20 billion in mergers and acquisitions.
By 2012, David had moved to Relativity Media, where he supervised corporate communications across various divisions as Executive Vice President and Chief Communications Officer. His strategic insights significantly benefited the company's media presence across the theatrical, television, and music sectors.
After his tenure at Relativity Media, David founded Resolution Communications in 2017. As President and CEO, he has provided strategic counsel to top media and entertainment firms, specializing in navigating complex communication landscapes.
In addition to his professional commitments, David Shane PR also enriches the next generation of communicators as a guest lecturer at New York University. He shares his profound expertise in communications, preparing students for successful careers in media and public relations. He remains a pivotal figure in the public relations industry through his guidance and mentorship.
