Kimberly Scott on Muck Rack

Kimberly Scott

(She/Her)
  • Chief Executive Officer, Treket
  • Writer, Freelance
Los Angeles, San Diego
Covers:  Autism awareness, Lifestyle, Health and Wellness, Medical, Social trends, Conscious-Parenting among others
Doesn't Cover: Sex, relationships, topics I do not have knowledge of
Mama. Founder. #1 Bestselling Author Teaching Tragedy to Strategy. Futuristic Thinker and Story Architect. Co-Admin Design Sphere Community👇🏼

Interview

What was your first job as a journalist?

Intern at the Salt Lake Tribune during the 2002 Olympics

Have you ever used a typewriter?

I own 11 mostly from my mamaw and garage sales

How is social media changing news?

It’s allowing for quicker delivery but less truth from all platforms.

Who's your favorite fictional journalist?

Ron Burgandy

What does it mean to be a journalist?

To take information and guide it into a story without forcing it. Letting people and stories stand out.

What's the funniest news-related #hashtag you've seen?

Have your people call our people - we know what to do. #Oscars #MissUniverse

How do you prefer to be pitched on stories?

Be direct and relevant to my style and topics. Don’t over sell

What tools and software do you use to do your job?

Miro, account analysis for Twitter, answer the public

What's your favorite social network?

Twitter

Who do you wish followed you?

Meryl Streep as Miranda priestly

Why did you become a journalist?

I started writing a newsletter at age 12 and poetry. My high school paper needed writers. I won all superior on stories and a full scholarship

Did you work for your high school newspaper? If so, what did you do there?

Lead writer and editor. Columnist for opinion pieces.

What story are you most proud of writing or working on?

Featuring a Dr that was great at her research and we bumped into a patient she helped get remission.

What advice can you offer to aspiring journalists?

Make sure you don’t bring a bias to the table when interviewing. It takes away from the natural journey of the conversation. Love your work!

When's the best time to pitch you?

Early morning to noon would be a preference but a good journalist always has an open inbox.

What's the best pitch you ever got?

A guy who wanted to do a piece on his pet iguana he thought was his soulmate

What's the worst pitch you ever got?

Pay for play plastic surgeon

What's your favorite drink?

Moscow mule both with alcohol and the Mocktail version

When you're not at a computer, where are you most likely to be?

Walking my cat or playing Forsa with my teen or talking to my plants

Aside from your own, what's your favorite publication to read?

National Geographic since age 9. I own stacks

What's the most common misperception about your beat?

That health and wellness is boring

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