By utilizing dynamic materials and proven advertising techniques, Direct Fairways connects individuals within and adjacent to the golf sector with potential customers. This approach yields positive outcomes for golf courses and nearby businesses, benefiting the local community as a whole.
Our company has become a trusted provider in the golf course marketing sector. Its commitment to delivering high-quality products and services has solidified its reputation among golf courses and other clients.
Company History:
The company was established in 2015 and has become one of the most favored golf course marketing and advertising companies in the United States and Canada. Golf courses across North America now rely on the company for their marketing and promotional needs.
Since its inception, the company has diligently worked towards establishing partnerships with the best golf courses in North America. As a result, it has built a proven track record of helping golf courses increase their revenue while reducing costs. Direct Fairways takes pride in supporting golf courses of all sizes.
Furthermore, the innovative marketing company offers opportunities for local businesses to advertise in yardage books and on scorecards at nearby golf courses. This initiative directly supports the growth of numerous local and regional businesses, seamlessly serving them alongside golf course owners, general managers, professional players, and other industry professionals.
Our Team:
Its headquarters in Maricopa County, Arizona, employs over 140 individuals. The company primarily operates outside Tempe, just east of Phoenix, within the iconic Grand Canyon State. It also has satellite locations in Vancouver, Washington; Gresham, Oregon; and Nashville, Tennessee.
Our team consists of highly enthusiastic professionals with exceptional work ethics and engaging personalities that instantly resonate with clients. The company also offers an industry-leading paid training program to recruits at all its locations.
Products & Services:
Over 2,000 golf courses across the United States and Canada rely on Direct Fairways for printing and marketing products and services. The company offers an array of printing and marketing solutions, including:
Course Guides:
Our company course guides are an essential resource for dedicated golfers. The company provides golfers with all the necessary information through its unique cards to enhance their gameplay and achieve the best scores. Whether a golfer needs guidance on a challenging shot from the trees or requires measurements for long drives, our scorecards cater to a wide range of needs.
Scorecards:
The company's scorecards feature designs specifically tailored to elevate the status of clients' golf facilities. These scorecards offer maximum functionality while complementing other marketing materials such as course guides and yardage cards. Golfers often keep these scorecards as keepsakes or souvenirs of their experience on exceptional courses, taking them home or displaying them in their offices.
Yardage Cards:
Our yardage cards showcase the 9 or 18 holes of clients' golf courses on each side. Distinguishing itself from others, the company's yardage cards feature unique three-dimensional hole drawings. Additionally, clients can customize other aspects of their yardage products to suit their specific needs on and off the golf course.
Golf Industry by Numbers:
Direct Fairways' effective golf-focused advertising enables clients to significantly expand their audience and gain access to numerous prospective customers and future clients. These potential customers and clients belong to valuable demographics, including those who have attended college and those working in white-collar professions. This is evident in the following statistics:
9.6 percent of the U.S. population actively plays golf.
Twenty-nine million people regularly participate in golf in the U.S.
77.5 percent of golfers are male.
22.5 percent of golfers are female.
Sixty-eight percent of golfers are married.
Ninety percent of golfers are regular internet users.
Fifty percent of golfers work in white-collar professions.
Sixty-seven percent of golfers have attended college.
Working With us:
We distinguish ourselves by providing high-quality yardage cards and other materials to golf courses at no cost. The company has a proven track record of helping golf courses save money while increasing course revenues and supporting the growth of local businesses. For more information, visit DirectFairways.com.
