THE BROAD VIEW · SUBSCRIBERS The industry is capitalising on feelings of insecurity, but regulators may be stepping in Add BT as a preferred source As fatigue grows around perfection-driven routines, the smart move for brands is not more correction, but moving towards concepts associated with "comfort beauty". PHOTO: UNSPLASH IF YOU want to understand the direction the global beauty industry is heading in, do not start at a luxury counter in Paris. Start with the social media feeds.
