Key Takeaways After 15 years of Agile and Lean Startup, most companies - start-ups and large companies alike - launch new initiatives with Minimum Viable Products (MVP) and Build-Measure-Learn loops There are some common traps that organisations fall into when building an MVP Minimum viable is a trade-off, and getting the balance right is hard While the MVP is often planned to be throw-away, there is seldom time or capacity to start from scratch and the MVP becomes the production product...