Dave Burstein on Muck Rack

Dave Burstein

  • Editor, DSL Prime
New York
As seen in: CircleID
Editor DSL Prime

Interview

Have you ever used a typewriter?

Yes. I'm old

What does it mean to be a journalist?

Hard work

How do you prefer to be pitched on stories?

Email, which I check compulsively

Who do you wish followed you?

Other reporters. I often have stories worth picking up.

Why did you become a journalist?

Accident. Then I found I liked it.

Did you work for your high school newspaper? If so, what did you do there?

Editor

What story are you most proud of writing or working on?

Made my bones breaking a story of >$100M giveaway by AT&T to a board member.

What advice can you offer to aspiring journalists?

Terrible way to make a living.

When's the best time to pitch you?

noon to midnight

What's the best pitch you ever got?

"This will change the world." When it's true.

What's the worst pitch you ever got?

The many that aren't related to my beat.

Aside from your own, what's your favorite publication to read?

NY TImes. I know that's dull

What's the most common misperception about your beat?

That politicians and marketing types usually tell the truth

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