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China's stay-at-homes Fish Huang, with Theresa Loo, Stephanie Chai and Mandy Wu Nearly half of all Chinese people consider themselves Zhais - the Chinese word for cocooners and cocooning. China's stay-at-homes Fish Huang, with Theresa Loo, Stephanie Chai, and Mandy WuMEC China and University of Texas at Austin Nearly half of all Chinese consumers now identify with 'zhai' behaviour, spending most of their leisure time cocooned at...
10 Chinese consumer trends Theresa Loo, Mandy Wu and Fish Huang For some marketers, new consumption trends in China will prove to be a major challenge, for others they will unlock new opportunities. 10 Chinese consumer trends Theresa Loo, Mandy Wu and Fish HuangMEC China In 2013, Chinese consumers will use purchasing agents, will pay a premium for a guaranteed safe product, will become more charitable and are ready to embrace emotional consumption. New...
As a journalist, you can create a free Muck Rack account to customize your profile, list your contact preferences, and upload a portfolio of your best work.