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Articles by Georges Panayotis
20 years of the Worldwide Hospitality Awards | By Georges Panayotis – Hospitality Net
Those who live there today continue to enjoy lodgings and dining that belong to a centuries-old tradition. It was the beginning of hospitality in Europe. Later, with the development of economic exchanges throughout the old continent, inns and hotels flourished. For many long years the hotel industry saw very little change. The exhausted traveler was welcomed, and pleased to find a bed and something to eat. Then, a little more than 50 years ago, the hospitality pioneers came along.
Hotel Industry Pillars: You Sleep, You Dine
Georges Panayotis | November 07, 2017 By Georges Panayotis The two pillars of the hotel industry are accommodations and restaurants. A fresh wind is also blowing on the catering industry, with newcomers and changes in customer expectations and practices. The days when pubs served a single menu to employees at lunchtime and great dishes of French gastronomy graced starred table are fading. The Food & Beverages sector is emerging in a new light, sometimes with determination.
It is impossible to walk on our heads... and yet… | By Georges Panayotis – Hospitality Net
Opinion Article27 February 2019 By Georges Panayotis, President & Founder of MKG Group & Hospitality ON Comments A little logic, a little common sense, and we quickly understand that it is impossible to walk on your head. So why do we keep trying? Our businesses and our industry have slowly shifted towards a development model that is increasingly disconnected from reality. An overgrown head with atrophied hands and feet.
Every cloud has a silver lining… but for whom? | By Georges Panayotis – Hospitality Net
Opinion Article13 February 2019 By Georges Panayotis, President & Founder of MKG Group & Hospitality ON Comments Fostering, supervising, regulating, preserving the common heritage... these are the main missions of governments and agencies that must take them to heart. Create, develop, design, innovate, know your market, benchmark... these are the missions of the sector's professionals whom governments must trust in order to know how to act in order to preserve their market share.
Who Will Benefit From the Digitization of the Hotel Industry? | By Georges Panayotis – Hospitality Net
We have fully entered a new era. What was once a craft industry has now become an industry that is highly specialized in many fields. These changes are exciting and gratifying. Why? Because they make the players in this business future experts in digital technology and marketing, and they push us to go ever further in product design, customer relations and the range of services we can offer them.
Who Will Benefit From the Digitization of the Hotel Industry?
scroll By Georges Panayotis We have fully entered a new era. What was once a craft industry has now become an industry that is highly specialized in many fields. These changes are exciting and gratifying. Why? Because they make the players in this business future experts in digital technology and marketing, and they push us to go ever further in product design, customer relations and the range of services we can offer them.
You Can't Get Anything for Twenty Bucks These Days
scroll By Georges Panayotis While we've been relatively spared the hardship of winter's cold weather, 2019 has nevertheless sprung up. So what should we wish for? What do you want? Let's get to work and act, find the strength and the means to join forces, move forward and progress together. Let us not look back because what is done is done, but let us try not to repeat the same mistakes and let us try to make the most of the assets we have. But who is looking after leisure tourists?
Insecurity Knows No Boundaries, but Security Is Improving
scroll By Georges Panayotis Recent events - demonstrations, strikes, attacks - have shown us that the safety of our businesses and destinations is paramount. France had recovered from the dark years it experienced following the terrorist acts committed on its territory. Despite a month of November with a lacklustre end and an unfestive Christmas period, 2018 will be a very good year in terms of performance in the region.
Localism, a Vast Subject
By Georges Panayotis It's about time we stopped believing in Santa Claus. None of us has his abilities, his resources or a myth as powerful as his own. After early childhood, it seems absurd to all of us that a single man, however powerful he may be, could possibly take care of gifts for all the children in the world. So how can we imagine being effective and meeting customer expectations with marketers who are only present at headquarters and who have gradually lost touch with daily realities?
In the European Culture, Hospitality Is a Common Denominator
In the European Culture, Hospitality Is a Common Denominator November 28, 2018 12:15pm By Georges Panayotis Is our planet universal? What factors have led to the birth of so many different civilizations? Have not climates, topographies, fauna and flora contributed to the shaping of cultures with very specific rites, identities and references? If the soil is universal, Earth may be less so. Humans, meanwhile, aspire to universality and globalization but will always feel the need to refocus.
In the European culture, hospitality is a common denominator | By Georges Panayotis – Hospitality Net
Is our planet universal? What factors have led to the birth of so many different civilizations? Have not climates, topographies, fauna and flora contributed to the shaping of cultures with very specific rites, identities and references? If the soil is universal, Earth may be less so. Humans, meanwhile, aspire to universality and globalization but will always feel the need to refocus. In our sector as well as elsewhere, our world is constantly regenerating itself in an infinite succession of cycles.
One hand washes the other and together they wash the face | By Georges Panayotis – Hospitality Net
It has been said and I'll repeat it again here: training is crucial to the good health of our sector, which also depends on the well-being of its workforce and, ultimately, customer satisfaction. To establish this virtuous circle, it is essential to provide training that is adapted, coherent and consistent with the professions. However, professionals increasingly have the impression that the gap between academics and operators is widening.
Europe Goes Digital… Yes We Can! | By Georges Panayotis – Hospitality Net
Cocorico! Google set up a research centre on artificial intelligence last week in Paris. The arrival of our President has something to do with it, he believes in the importance of becoming a great digital nation. In the long term, a thousand jobs will be created by the American giant in Paris, including a significant proportion of researchers in development and artificial intelligence.
Europe goes digital… Yes we can!
By Georges Panayotis Cocorico! Google set up a research centre on artificial intelligence last week in Paris. The arrival of our President has something to do with it, he believes in the importance of becoming a great digital nation. In the long term, a thousand jobs will be created by the American giant in Paris, including a significant proportion of researchers in development and artificial intelligence.
The Profession of Hospitality: Enough With Elites, Welcome Entrepreneurs | By Georges Panayotis – Hospitality Net
The entire profession agrees that the sector is short of manpower. Very often, restaurants, bars, hotels are unable to find competent, motivated and loyal staff to make their business grow and provide irreproachable customer service. Once you have gone around and squared the circle, you find yourself back at the beginning. Consultations, experiments, meetings, debates, brainstorming...
The Profession of Hospitality: Enough With Elites, Welcome Entrepreneurs!
The Profession of Hospitality: Enough With Elites, Welcome Entrepreneurs! September 11, 2018 12:33pm By Georges Panayotis The entire profession agrees that the sector is short of manpower. Very often, restaurants, bars, hotels are unable to find competent, motivated and loyal staff to make their business grow and provide irreproachable customer service. Once you have gone around and squared the circle, you find yourself back at the beginning.
Don't pluck the goose that lays the golden eggs! | By Georges Panayotis – Hospitality Net
France's tourism performances are mostly positive, and so much the better! After many lean months, tourism and hotel professionals are back to smiling. Driven by ever-increasing international demand, tourist arrivals are on the rise and remain strong. Let's ride the wave and acquire market shares. Because while France has a long tradition of hospitality with an attractive cultural and geographical heritage, many destinations have followed in the same path.
Don’t Pluck the Goose That Lays the Golden Eggs!
By Georges Panayotis France's tourism performances are mostly positive, and so much the better! After many lean months, tourism and hotel professionals are back to smiling. Driven by ever-increasing international demand, tourist arrivals are on the rise and remain strong. Let's ride the wave and acquire market shares. Because while France has a long tradition of hospitality with an attractive cultural and geographical heritage, many destinations have followed in the same path.
Kolibri Drinks unveils bespoke, non-alcoholic drink to delight each guest’s individual taste!
Modern guests want it all. Abstain and indulge in equal measures. Thoughtful yet flexible menus they can further adjust to preference. Multisensory food and drinks experiences but with the ability to control ingredients to match their individual needs, occasion or diet. Yes, guests want to have their cake and eat it too.
Cambridgestyle Canopies Limited provide commercial outdoor covered area solutions nationwide.
Extremely proud of our reputation for highest standards and quality of both products and service at very competitive costs to our clients, As an SME small enough to care, large enough to cope. See just a small selection of our products here; All new to the UK for 2018 our innovative Bioclimatic Pergolas designed to your specification. Can be freestanding-pitched roof-built in structure-wall plated design for terrace, garden or roof tops.
The magic potion and the Gallic village | By Georges Panayotis – Hospitality Net
Once upon a time there was a Gallic village that continued to resist the invader. Not content with being just an extremely popular tourist destination, it wanted to be able to boast of being the first in the world. However, the Gallic chiefs had spent decades looking for a recipe to make a magic potion that not only made their ultimate dream come true, but could also count the tourists who visited.
The Magic Potion and the Gallic Village
By Georges Panayotis Once upon a time there was a Gallic village that continued to resist the invader. Not content with being just an extremely popular tourist destination, it wanted to be able to boast of being the first in the world. However, the Gallic chiefs had spent decades looking for a recipe to make a magic potion that not only made their ultimate dream come true, but could also count the tourists who visited.
The hotel business rebuilds servuction
Having recently attended this year's HITEC as a media representative, I was bombarded with hundreds of emails over the past few weeks from those interested in garnering just an ounce of my attention to have me publish their materials. How can any si
The hotel business rebuilds servuction | By Georges Panayotis – Hospitality Net
What if it was all for nothing? What if living an unforgettable stay experience, which one will absolutely want to repeat, depended only on impalpable elements? A functional and attractive aesthetic product is now the bare minimum to attract and retain customers. While it is absolutely necessary, it is not enough. For the customer, these services are self-evident. Comfort, ergonomics, a sense of security are essential to good accommodations.
The Hotel Business Rebuilds Servuction
By Georges Panayotis What if it was all for nothing? What if living an unforgettable stay experience, which one will absolutely want to repeat, depended only on impalpable elements? A functional and attractive aesthetic product is now the bare minimum to attract and retain customers. While it is absolutely necessary, it is not enough. For the customer, these services are self-evident. Comfort, ergonomics, a sense of security are essential to good accommodations.
You might go faster alone, but you go further with company | By Georges Panayotis – Hospitality Net
In reality, what are Google, Amazon, Facebook, Apple or AirBnb? Technology companies? No! They represent new ideas and a bold vision of entrepreneurship! But also and especially a reflection, a strategy, research and development centered on the customer experience. These companies have based their dazzling success on taking into account customer needs and experience design upstream, during and after.
You Might Go Faster Alone, but You Go Further With Company
by Georges Panayotis In reality, what are Google, Amazon, Facebook, Apple or AirBnb? Technology companies? No! They represent new ideas and a bold vision of entrepreneurship! But also and especially a reflection, a strategy, research and development centered on the customer experience. These companies have based their dazzling success on taking into account customer needs and experience design upstream, during and after.
Is Europe on a Rebound?
by Georges Panayotis 200 years later, Europe could once again become a great world power. With its millenary history, it could return to the big leagues through the digital field. Emmanuel Macron has made it very clear: he wants to push French start-ups and promote the influence of digital companies. France and its European neighbors may be late in the game, but we have our card to play. In France, the game is changing, and we are shifting up a gear.
Debunking the Impact of Blockchain on Hotel Distribution
Sustainable tourism, the UNWTO theme for 2017, marked a point in history for the tourism sector. Some businesses grappled with the concept for the first time, while others have constructed an entire business ecosystem on its principles. Too often, h
Globalization: On the hunt to keep rank | By Georges Panayotis – Hospitality Net
In this age of here and now, the customer wants to spend as little time as possible looking for and buying the right product. In the age of big data and the exponential development of algorithms, we know our customers better and better, and can even begin to anticipate their needs and expectations. In order to meet the same needs for the same customer, it seems clear that we must work on synergies and build a real path where we can respond better.
On the Hunt to Keep Rank
By Georges Panayotis In this age of here and now, the customer wants to spend as little time as possible looking for and buying the right product. In the age of big data and the exponential development of algorithms, we know our customers better and better, and can even begin to anticipate their needs and expectations. In order to meet the same needs for the same customer, it seems clear that we must work on synergies and build a real path where we can respond better.
Embrace the Wellness Revolution
What we are seeing, however, is that the responsibilities are shifting… the monkey is changing backs… brand owners no longer own both the walls and the business. Today, franchisees support investment costs and must make up for years of backlog.
The monkey moved to someone else's back... | By Georges Panayotis – Hospitality Net
After battling against all forces to confront the profound changes in our sector, we react rather than act. And yet, Churchill once said, "We must take change by the hand or rest assuredly, change will take us by the throat." Aside from a few cosmetic changes for some, none of the current players has revolutionized its product or services.
Have We Tossed Our Treasures out to Sea?
By Georges Panayotis More than 1.2 billion tourists traveled worldwide in 2017 and on this constantly growing wave, just over 25 million people have taken advantage of the cruise product. This represents just a mere 3% of the total volume of tourists, but make no mistake, this figure is increasing slowly but surely. Indeed, this industry, unlike the hotel industry, has not stopped investing.
The Monkey Moved to Someone Else's Back...
By Georges Panayotis After battling against all forces to confront the profound changes in our sector, we react rather than act. And yet, Churchill once said, "We must take change by the hand or rest assuredly, change will take us by the throat." Aside from a few cosmetic changes for some, none of the current players has revolutionized its product or services.
Use actual intelligence to expand revenue potential throughout the guest journey
It takes two to build, but only one to destroy | By Georges Panayotis How can we imagine developing a product and a brand that are disembodied, cut off from their source of inspiration, with no link to what should feed them and help them progress? Today, large companies suffer from two major ills: a brutal and merciless transformation that does not wait for latecomers, the rupture that is on everyone's lips; and obvious management problems.
It takes two to build, but only one to destroy | By Georges Panayotis – Hospitality Net
How can we imagine developing a product and a brand that are disembodied, cut off from their source of inspiration, with no link to what should feed them and help them progress? Today, large companies suffer from two major ills: a brutal and merciless transformation that does not wait for latecomers, the rupture that is on everyone's lips; and obvious management problems.
It Takes Two to Build, But Only One to Destroy
By Georges Panayotis How can we imagine developing a product and a brand that are disembodied, cut off from their source of inspiration, with no link to what should feed them and help them progress? Today, large companies suffer from two major ills: a brutal and merciless transformation that does not wait for latecomers, the rupture that is on everyone's lips; and obvious management problems.
Special Job Titles Deserve Special Prices
Hotels are faced with an interesting dilemma. We're entering a time of hyper-personalization — guests show dominating preference for hospitality experiences which are more unique in nature and catered to individual needs/expectations.
Those Who Adore Detesting, Are Now in Over Their Heads | By Georges Panayotis – Hospitality Net
Much progress has been made over the past 40 years in the accommodations sector! The new chain concepts have enabled the hotel business to develop considerably in France and Europe and, for some, in the rest of the world. Hotel groups are now number 1 on the old continent and the French hotel industry is one of the largest in Europe. This industry is thriving with very positive growth prospects and it is in full development.
Those Who Adore Detesting, Are Now in Over Their Heads
By Georges Panayotis Much progress has been made over the past 40 years in the accommodations sector! The new chain concepts have enabled the hotel business to develop considerably in France and Europe and, for some, in the rest of the world. Hotel groups are now number 1 on the old continent and the French hotel industry is one of the largest in Europe. This industry is thriving with very positive growth prospects and it is in full development.
Reinvesting for the Return of Visitors: Recovery Periods Take Three to Five Years to Feel Effects
by Georges Panayotis A recovery is wafting over Europe's economy, indicators are in the green, the time has come to reinvest. Our European destinations will fully benefit from this recovery. Less unemployment, better revenues, positive growth perspectives, all the ingredients are at hand to boost arrivals in tourism destinations.
The Visitors 5: The Return | By Georges Panayotis – Hospitality Net
A recovery is wafting over Europe's economy, indicators are in the green, the time has come to reinvest. Our European destinations will fully benefit from this recovery. Less unemployment, better revenues, positive growth perspectives, all the ingredients are at hand to boost arrivals in tourism destinations.
Craving M&Ms! Brand, Management, and Strategy
By Georges Panayotis M&MS these are three magic letters to keep as a mantra. M for marque -brand- an image and notoriety that are indispensables to any company. M for management because without people, without their skills, a company is nothing. And, finally, S, for strategy, because without any long-term vision, a business cannot survive. To keep brands alive, it is necessary to be surrounded by designers, marketers, disruptors, chief digital officers who can develop brands and attractive products.
Brand, management, and strategy: Craving M&Ms! | By Georges Panayotis – Hospitality Net
M&MS these are three magic letters to keep as a mantra. M for marque -brand- an image and notoriety that are indispensables to any company. M for management because without people, without their skills, a company is nothing. And, finally, S, for strategy, because without any long-term vision, a business cannot survive. To keep brands alive, it is necessary to be surrounded by designers, marketers, disruptors, chief digital officers who can develop brands and attractive products.
The French Hotel Supply Market: Nothing begets nothing! | By Georges Panayotis – Hospitality Net
Without a doubt the machine is jammed. The French hotel supply has been stable for nearly 15 years. Meanwhile, all other major and competing destinations have largely developed their supplies in the face of globalization and the liberalization of trade and travel. This is true in Germany, Spain, the United Kingdom... It is time to check out and service the engine driving France's supply before it breaks down for good.
Make the hotel the most beautiful place on earth… opportunities to seize! | By Georges Panayotis – Hospitality Net
Tell me what you love, I'll tell you who you are. This old adage is even truer today since many customers are developing statutory consumption including for travel. In order to attract and develop the loyalty of these clients, today it is all the more necessary to tell a story, make them dream, make them want to stay at your hotel... what could be more logical for a major group than to rely on its brands and reputation. Seems obvious, doesn't it?
Make the Hotel the Most Beautiful Place on Earth…Opportunities to Seize!
By Georges Panayotis Tell me what you love, I’ll tell you who you are. This old adage is even truer today since many customers are developing statutory consumption including for travel. In order to attract and develop the loyalty of these clients, today it is all the more necessary to tell a story, make them dream, make them want to stay at your hotel... what could be more logical for a major group than to rely on its brands and reputation. Seems obvious, doesn’t it?
The Sharing Economy: In Europe, we made a "Bang" but it wasn't "Big" | By Georges Panayotis – Hospitality Net
The sharing economy is a generous concept, but it is one with which Latin societies are not very familiar. Latin populations are rather attached to their properties, and have a difficult time sharing them with others. The company Gobee Bike which drew from the French market in a blatant illustration of the lack of respect in France (where the population is more accustomed to associative operations) for things that do not belong to them.
In Europe, We Made A “Bang” but It Wasn’t “Big”
By Georges Panayotis The sharing economy is a generous concept, but it is one with which Latin societies are not very familiar. Latin populations are rather attached to their properties, and have a difficult time sharing them with others. The company Gobee Bike which drew from the French market in a blatant illustration of the lack of respect in France (where the population is more accustomed to associative operations) for things that do not belong to them.
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