German brand Loewe is officially expanding to the US, bringing its lineup of high-end OLED TVs to America starting in January 2026. The news was announced in a press release (via AVForums), and the timing suggests that Loewe will try to make a splash at CES 2026 next month. - "This US debut marks not just an expansion, but the beginning of a long-term commitment to growth, innovation, and customer experience in one of the world’s most dynamic markets," said Aslan Khabliev, CEO of Loewe.