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People use a blog as a personal diary, religiously noting each and every thought/emotion. It is beneficial for many and a habit for others. They have the option of making this personal diary public or keep it for private view. Online diaries are a lot safer than physical ones. They are password protected and can be destroyed in a matter of seconds.
You could use your blog to market a product or review about it. For example, you recently visited a restaurant and you are not particularly happy about its services. You could blog about it and let others know. Similarly, if you want to market a product you could recommend it to your followers and give that product a free publicity.
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