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If there's one thing I've learned from receiving what feels like a bazillion GDPR-related emails this week, it's that companies hold onto my data for aaaaages and there are plenty that I don't want to hear from. Now I have the opportunity to purge. Silver lining? There's the company I used a decade ago to ship a box to someone who has long left my friendship circle. The retreat organiser who I emailed when I had the grand (and short-lived) plan of writing a book in my late twenties.
Before I joined Instagram two years ago, I would have thought the idea of watching a 'story' (a 15 second clip of user-recorded content) was a bit mad. Who even does that? Well, me. And millions of others. It's not just a thing for teenagers pranking one another and foodies showing you their gourmet avocado on toast. Adtech presents so many opportunities for businesses to more effectively market themselves and stories are just one option.
As a journalist, you can create a free Muck Rack account to customize your profile, list your contact preferences, and upload a portfolio of your best work.
