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Articles by HCM Strategists

3. The importance of a college degree declined among non-enrolled adults compared to those surveyed in the fall of 2022.

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By HCM Strategists
| Journal Gazette & Times-Courier Verified
The top reasons non-enrolled adults value earning a college degree aligns with high schoolers — to earn more money and get a better job. But every reason for getting a college degree declined across the board for non-enrolled adults compared to those surveyed in the fall of 2022. Burns said non-enrolled adults' declining value stems from the "opportunity cost" of transitioning away from their full-time jobs to work toward a college degree they're already skeptical about.
Open in Who Shared View Duplicates (10) Issue with article?

4. Most non-enrolled adults see more value in licenses, professional certificates, and trade schools compared to a four-year degree.

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By HCM Strategists
| Journal Gazette & Times-Courier Verified
About 75 percent, 72 percent and 63 percent of non-enrolled adults respectively value licenses, professional certificates and trade or vocational schools — an increase of five percent compared to those surveyed in the fall of 2022. But just 57 percent value a four-year school — a three percent decline. "A lot of their concern is around making the right choices … at each juncture of their journey," said Jessica Collis, director of advocacy and change management at HCM Strategists.
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2. High schoolers are more likely to align college importance with future job placements and income.

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By HCM Strategists
| Journal Gazette & Times-Courier Verified
High schoolers that value a college education are focused on real-life concerns such as earning more money and getting a better job — as opposed to learning or networking. Pam Loeb, principal at Edge Research, said high schoolers main focus is finding the best pathway to a well-paying job. "How do I find the right job once I'm finished? How do I choose what classes to take so I'm not wasting my time and money as I go through the college process," Loeb said.
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1. High schoolers and non-enrolled adults value on-the-job training the most out of all postsecondary options.

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By HCM Strategists
| Journal Gazette & Times-Courier Verified
Terrell Dunn, founding partner and consultant at HCM Strategists, said students value on-the-job training because they're "shorter and cheaper options" that lead to well-paying jobs — such as careers in the oil and gas industry that offer six-figure salaries without needing a college degree. Adam Burns, chief operations officer and senior research analyst at Edge Research, said there's "uncertainty" that investing in a college degree will help students reach their career goals.
Open in Who Shared View Duplicates (14) Issue with article?

Practical Wisdom in a Time of COVID and Beyond

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By Tony Mills, Jocelyn Pickford, HCM Strategists
| Manhattan Institute
Practical Wisdom in a Time of COVID and Beyond Loading the player... 2020 severely tested the governing abilities of our leaders. America faced a once-in-a-century pandemic, a collapsed economy, civil unrest, shuttered schools, toxic politics, and more.
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