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Articles by Iris Reininger
Mission Austria: Fashion showdown for Miss and Mister Austria
The Miss and Mister Austria contest was held for the 95th time. This year, Mission Austria presented them for the first time as part of Vienna Fashion Week. The candidates had to prove their catwalk qualities in outfits from EPOS and students from the Michelbeuern Fashion College. Lucia Sisic and Christopher Dengg were ultimately crowned the winners. Even before they stepped onto the catwalk at Vienna Fashion Week, the 19 candidates had a lot behind them.
Fashion Reloaded: Pensioners conquer the fashion show
The idea for “Fashion Reloaded” was born from the textile legacy of a loved one. Madlena Komitova, head of the City of Vienna’s pensioners’ clubs, wanted to breathe new life into the clothing treasures. Together with *Klub+ Atelier* manager Irena Reichel, the project was launched: senior citizens create and present their own collection. At the show on September 10 at Vienna Fashion Week, the senior citizens impressed on the catwalk with a variety of elegant and stylish pieces.
MIJU: futuristic looks in black & white
Sometimes elegant, sometimes casual, but always with great attention to detail: Julia Steinkogler creates favorite pieces for her label MIJU that can be worn with a clear conscience. At VIENNA FASHION WEEK 2024, she added red accents to the dominant black and white looks and showed in an artistically staged show that MIJU is more than just fashion. MIJU has been part of the VIENNA FASHION WEEK for years.
SABINE KARNER: More is more
Voluminous dresses, shimmering gold, bright pink: SABINE KARNER presented an evening dress collection at MQ VIENNA FASHIONWEEK 2023 that turns women into queens. It started with a red evening dress with a flowing cape of dark red tulle – the beginning of a strong comeback for the Viennese designer, who took a two-year break from the MQ VIENNA FASHION WEEK. SABINE KARNER did not let the time go to waste, gathering inspirations and ideas that are well worth seeing.
Manuel Essl Design: Cosmic elegance and floral extravagance
The MQ VIENNA FASHION WEEK celebrated its 15th edition and with it, Graz-based designer Manuel Essl his tenth collection. With “Cosmic Bloom” MED opened a universe of breathtaking fabrics and metallic elements. Alongside the anniversary collection, Essl celebrated a premiere: for the first time, silver accents were added to MED’s signature floral and blossom patterns. “The new collection ‚Cosmic Bloom‘ is a mixture of the cosmic and the floral.
Modeschule Michelbeuern – Mut zur Mode - MQ VIENNA FASHION WEEK
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