Jason Barnard on Muck Rack

Jason Barnard

  • Founder and CEO, Kalicube
France
As seen in: MSN, Forbes, Yahoo News Malaysia, Yahoo Finance, Entrepreneur, Entrepreneur en Español, Rolling Stone, Flipboard, Le Journal du Net, Search Engine Land and
Covers:  Answer Engine Optimization, Generative Engine Optimization, Assistive AI, Knowledge Panels, SEO, personal brand in Google and AI, digital marketing
Jason Barnard is a serial entrepreneur, bestselling author, acclaimed keynote speaker, and award-winning innovator.
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Jason Barnard’s Journalist Portfolio

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Modern SEO with AI Overviews: How The Kalicube Process Powers Brand Inclusion in AI Search

Modern SEO with AI Overviews: How The Kalicube Process Powers Brand Inclusion in AI Search

At Google I/O 2025, it became unmistakably clear: traditional SEO is no longer about rankings—it’s about bein…

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The Kalicube Process: a powerful amplifier, not a replacement, for your existing marketing framew...

The Kalicube Process: a powerful amplifier, not a replacement, for your existing marketing framew...

Too often in digital strategy, marketers fall into the trap of thinking it's either/or: either you follow you…

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Your Digital Brand Echo is what AI says about you when you are not in the room - Kalicube - Digit...

Your Digital Brand Echo is what AI says about you when you are not in the room - Kalicube - Digit...

(A Strategic Concept Defined by Jason Barnard for Kalicube®) If your Brand SERP is your business card, your D…

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Teaching AI Platforms About Your Personal Brand (using The Kalicube Process)

Teaching AI Platforms About Your Personal Brand (using The Kalicube Process)

AI platforms like ChatGPT, Google Learn About, and Bing Copilot are transforming how people research individu…

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A 13-point roadmap for thriving in the age of AI search (The Kalicube Process)

A 13-point roadmap for thriving in the age of AI search (The Kalicube Process)

This article lays out a 13-point roadmap for Assistive Engine Optimization—an evolution beyond traditional SE…

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Fixing Your Personal Brand When AI And Search Results Misrepresent You

Fixing Your Personal Brand When AI And Search Results Misrepresent You

This article explores how AI tools like ChatGPT, Google Learn About, and Bing Copilot shape brand perception …

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3 Keys to Managing Search Engine Results for Your Name | Entrepreneur

3 Keys to Managing Search Engine Results for Your Name | Entrepreneur

Successfully managing a personal/company brand (how its seen and presented by big-tech search algorithms) is …

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Fastlane Founders and Legacy

Fastlane Founders and Legacy

Use Muck Rack to learn more about Fastlane Founders and Legacy and connect with journalists at Fastlane Found…

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3 Strategies to Boost Brand SERP & Your Traffic | Similarweb

3 Strategies to Boost Brand SERP & Your Traffic | Similarweb

Search engine optimization (SEO) is all about playing the long game. Getting results can take time (and requi…

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Brand SERP: Google Your Brand Name - Your New Digital Business Card

Brand SERP: Google Your Brand Name - Your New Digital Business Card

Your most important business card is on Google and it is generated tens, hundreds or even thousands of times …

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SEO in a Nutshell: Understanding, Credibility & Deliverability

SEO in a Nutshell: Understanding, Credibility & Deliverability

Google’s entire decision-making process boils down to three core needs: Understanding, Credibility, and Deliv…

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How Bing's Whole Page Algorithm Works

How Bing's Whole Page Algorithm Works

A year ago, I didn't know there was a Whole Page Algorithm. The concept had never occurred to me. Turns out t…

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How Google Search Ranking Works - Darwinism in Search

How Google Search Ranking Works - Darwinism in Search

Featured snippets are driven by a specific ranking algorithm that is separate from the core algorithm. That's…

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